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What makes user-generated content more helpful on social media platforms? Insights from creator interactivity perspective
16 references·0 citing·51 second hop
What makes user-generated content more helpful on social media platforms? Insights from creator interactivity perspective (2022)What makes user-generated content more he…The Role of Social Media Content Format and Platform in Users’ Engagement Behavior (2020)The Role of Social Media Cont…The dynamic effect of interactivity on customer engagement behavior through tie strength: Evidence from live streaming commerce platforms (2020)The dynamic effect of interac…Influencer marketing: Social media influencers as human brands attaching to followers and yielding positive marketing results by fulfilling needs (2020)Influencer marketing: Social …Measuring social media influencer index- insights from facebook, Twitter and Instagram (2019)Measuring social media influe…Influencers on Instagram: Antecedents and consequences of opinion leadership (2018)Influencers on Instagram: Ant…Influencer Marketing: How Message Value and Credibility Affect Consumer Trust of Branded Content on Social Media (2018)Influencer Marketing: How Mes…Marketing through Instagram influencers: the impact of number of followers and product divergence on brand attitude (2017)Marketing through Instagram i…A plain English measure of financial reporting readability (2017)A plain English measure of fi…Analysis of the perceived value of online tourism reviews: Influence of readability and reviewer characteristics (2015)Analysis of the perceived val…Social Media Brand Community and Consumer Behavior: Quantifying the Relative Impact of User- and Marketer-Generated Content (2013)Social Media Brand Community …Manipulation of online reviews: An analysis of ratings, readability, and sentiments (2011)Manipulation of online review…Informational Influence in Organizations: An Integrated Approach to Knowledge Adoption (2003)Informational Influence in Or…Beyond Accuracy: What Data Quality Means to Data Consumers (1996)Beyond Accuracy: What Data Qu…Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology (1989)Perceived Usefulness, Perceiv…The Elaboration Likelihood Model of Persuasion (1986)The Elaboration Likelihood Mo…Information and Consumer Behavior (1970)Information and Consumer Beha…A Theory of Cognitive Dissonance (1957)Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Understanding Attitudes and Predicting Social Behavior (1980)The Persuasion Knowledge Model: How People Cope with Persuasion Attempts (1994)Communication and Persuasion: Central and Peripheral Routes to Attitude Change (2015)Using social and behavioural science to support COVID-19 pandemic response (2020)Out of the Crisis (1982)Development of an Instrument to Measure the Perceptions of Adopting an Information Technology Innovation (1991)Information Systems Success: The Quest for the Dependent Variable (1992)Data quality in context (1997)AIMQ: a methodology for information quality assessment (2002)Data quality assessment (2002)Self-efficacy mechanism in human agency. (1982)User Acceptance of Computer Technology: A Comparison of Two Theoretical Models (1989)A Theoretical Extension of the Technology Acceptance Model: Four Longitudinal Field Studies (2000)User Acceptance of Information Technology: Toward A Unified View1 (2003)A new criterion for assessing discriminant validity in variance-based structural equation modeling (2014)Situated Learning: Legitimate Peripheral Participation. (1994)The impact of electronic word‐of‐mouth (2008)Credibility of Electronic Word-of-Mouth: Informational and Normative Determinants of On-line Consumer Recommendations (2009)The influence of eWOM in social media on consumers’ purchase intentions: An extended approach to information adoption (2016)Communication and Persuasion (1986)Electronic word-of-mouth via consumer-opinion platforms: What motivates consumers to articulate themselves on the Internet? 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How credibility and parasocial interaction influence purchase intentions (2019)Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Case Study Research: Design and Methods (1984)Case Study Research: Design and Methods (1991)The mechanism by which social media influencers persuade consumers: The role of consumers’ desire to mimic (2019)Social media influencer marketing: A systematic review, integrative framework and future research agenda (2021)The Commitment-Trust Theory of Relationship Marketing (1994)A primer on partial least squares structural equation modeling (PLS-SEM) (2014)A primer on partial least squares structural equation modeling (PLS-SEM) (2015)Driving Brand Engagement Through Online Social Influencers: An Empirical Investigation of Sponsored Blogging Campaigns (2019)The impact of social media influencers on travel decisions: the role of trust in consumer decision journey (2021)The Service Encounter: Diagnosing Favorable and Unfavorable Incidents (1990)Self-determination theory and the facilitation of intrinsic motivation, social development, and well-being. (2000)The "What" and "Why" of Goal Pursuits: Human Needs and the Self-Determination of Behavior (2000)Followers' engagement with instagram influencers: The role of influencers’ content and engagement strategy (2020)Social Media Influencers and Followers: Theorization of a Trans-Parasocial Relation and Explication of Its Implications for Influencer Advertising (2021)Authentically Fake? How Consumers Respond to the Influence of Virtual Influencers (2022)The Market for "Lemons": Quality Uncertainty and the Market Mechanism (1970)Prospect Theory: An Analysis of Decision under Risk (1979)The Effect of Word of Mouth on Sales: Online Book Reviews (2006)Customer engagement with tourism social media brands (2016)Advances in Social Media Research: Past, Present and Future (2017)Advertising Content and Consumer Engagement on Social Media: Evidence from Facebook (2017)Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)The Antecedents and Consequences of Customer Satisfaction for Firms (1993)Corporate Social Responsibility: A Theory of the Firm Perspective (2001)
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References

  • 1989Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology68,271 cited
  • 1986The Elaboration Likelihood Model of Persuasion8,811 cited
  • 1970Information and Consumer Behavior5,796 cited
  • 1996Beyond Accuracy: What Data Quality Means to Data Consumers4,663 cited
  • 2018Influencer Marketing: How Message Value and Credibility Affect Consumer Trust of Branded Content on Social Media2,791 cited
  • 2017Marketing through Instagram influencers: the impact of number of followers and product divergence on brand attitude2,544 cited
  • 2003Informational Influence in Organizations: An Integrated Approach to Knowledge Adoption1,600 cited
  • 2013Social Media Brand Community and Consumer Behavior: Quantifying the Relative Impact of User- and Marketer-Generated Content1,350 cited
  • 2018Influencers on Instagram: Antecedents and consequences of opinion leadership1,331 cited
  • 2020Influencer marketing: Social media influencers as human brands attaching to followers and yielding positive marketing results by fulfilling needs700 cited
  • 2020The Role of Social Media Content Format and Platform in Users’ Engagement Behavior665 cited
  • 2020The dynamic effect of interactivity on customer engagement behavior through tie strength: Evidence from live streaming commerce platforms646 cited
  • 2017A plain English measure of financial reporting readability628 cited

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  • 2015Analysis of the perceived value of online tourism reviews: Influence of readability and reviewer characteristics609 cited
  • 2019Measuring social media influencer index- insights from facebook, Twitter and Instagram602 cited
  • 2011Manipulation of online reviews: An analysis of ratings, readability, and sentiments531 cited
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