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Look me in the eyes: How direct address affects viewers’ experience of parasocial interaction and credibility?
16 references·0 citing·36 second hop
Look me in the eyes: How direct address affects viewers’ experience of parasocial interaction and credibility? (2023)Look me in the eyes: How direct address a…Parasocial Interaction and Parasocial Relationship: Conceptual Clarification and a Critical Assessment of Measures (2015)Parasocial Interaction and Pa…Psychology of Entertainment (2013)Psychology of EntertainmentHorton and Wohl Revisited: Exploring Viewers' Experience of Parasocial Interaction (2011)Horton and Wohl Revisited: Ex…Other minds: how humans bridge the divide between self and others (2006)Other minds: how humans bridg…The Parasocial Contact Hypothesis (2005)The Parasocial Contact Hypoth…News and News Sources: A Critical Introduction (2001)News and News Sources: A Crit…Conceptualizing sources in online news (2001)Conceptualizing sources in on…Biased Press or Biased Public? Attitudes Toward Media Coverage of Social Groups (1992)Biased Press or Biased Public…Construction and Validation of a Scale to Measure Celebrity Endorsers' Perceived Expertise, Trustworthiness, and Attractiveness (1990)Construction and Validation o…Attribution in Social and Parasocial Relationships (1989)Attribution in Social and Par…Defining and Measuring Credibility of Newspapers: Developing an Index (1988)Defining and Measuring Credib…LONELINESS, PARASOCIAL INTERACTION, AND LOCAL TELEVISION NEWS VIEWING (1985)LONELINESS, PARASOCIAL INTERA…AUDIENCE ACTIVITY AND GRATIFICATIONS (1984)AUDIENCE ACTIVITY AND GRATIFI…Relations Between Gratifications Sought and Obtained (1980)Relations Between Gratificati…Mass Communication and Para-Social Interaction (1956)Mass Communication and Para-S…The Influence of Source Credibility on Communication Effectiveness (1951)The Influence of Source Credi…Exchange and Power in Social Life. (1965)Entertainment-Education and Elaboration Likelihood: Understanding the Processing of Narrative Persuasion (2002)Exchange and Power in Social Life (2017)A Theory of Social Comparison Processes (1954)A Theory of Cognitive Dissonance (1957)How news content influences anti‐immigration attitudes: Germany, 1993–2005 (2009)Can we really reduce ethnic prejudice outside the lab? A meta‐analysis of direct and indirect contact interventions (2015)A Theory of Cognitive Dissonance (2017)Reducing intergroup bias through intergroup contact: Twenty years of progress and future directions (2017)Scales for the measurement of ethos (1966)Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Exploring the credibility of online celebrities' Instagram profiles in influencing the purchase decisions of young female users (2016)Influencer Marketing: How Message Value and Credibility Affect Consumer Trust of Branded Content on Social Media (2018)Advances in Consumer Research (2025)Development of parasocial interaction relationships (1987)Human Brands: Investigating Antecedents to Consumers’ Strong Attachments to Celebrities (2006)Fostering Consumer–Brand Relationships in Social Media Environments: The Role of Parasocial Interaction (2014)YouTube vloggers' influence on consumer luxury brand perceptions and intentions (2016)Coefficient Alpha and the Internal Structure of Tests (1951)Parasocial Interaction: A Review of the Literature and a Model for Future Research (2002)Influence of parasocial relationship between digital celebrities and their followers on followers’ purchase and electronic word-of-mouth intentions, and persuasion knowledge (2018)‘You really are a great big sister’ – parasocial relationships, credibility, and the moderating role of audience comments in influencer marketing (2020)SOCIAL MEDIA AS BEAT (2012)TWITTER AS A NEWS SOURCE (2013)Social Media and the Formation of Organizational Reputation (2017)Enjoyment: At the Heart of Media Entertainment (2004)Understanding tailoring in communicating about health (2008)The Differential Susceptibility to Media Effects Model (2013)Defining Identification: A Theoretical Look at the Identification of Audiences With Media Characters (2001)Toward a Theory of Entertainment Persuasion: Explaining the Persuasive Effects of Entertainment-Education Messages (2008)Instagram and YouTube bloggers promote it, why should I buy? How credibility and parasocial interaction influence purchase intentions (2019)Credibility for the 21st Century: Integrating Perspectives on Source, Message, and Media Credibility in the Contemporary Media Environment (2003)Do People Watch what they Do Not Trust? (2003)See Something, Say Something: Correction of Global Health Misinformation on Social Media (2017)The Elaboration Likelihood Model of Persuasion (1986)The Persuasiveness of Source Credibility: A Critical Review of Five Decades' Evidence (2004)
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References

  • 1956Mass Communication and Para-Social Interaction4,377 cited
  • 1990Construction and Validation of a Scale to Measure Celebrity Endorsers' Perceived Expertise, Trustworthiness, and Attractiveness4,022 cited
  • 1951The Influence of Source Credibility on Communication Effectiveness3,538 cited
  • 1985LONELINESS, PARASOCIAL INTERACTION, AND LOCAL TELEVISION NEWS VIEWING1,138 cited
  • 2013Psychology of Entertainment992 cited
  • 2005The Parasocial Contact Hypothesis861 cited
  • 2015Parasocial Interaction and Parasocial Relationship: Conceptual Clarification and a Critical Assessment of Measures719 cited
  • 1988Defining and Measuring Credibility of Newspapers: Developing an Index645 cited
  • 1989Attribution in Social and Parasocial Relationships558 cited
  • 2001News and News Sources: A Critical Introduction548 cited
  • 2011Horton and Wohl Revisited: Exploring Viewers' Experience of Parasocial Interaction538 cited
  • 2001Conceptualizing sources in online news532 cited
  • 1984AUDIENCE ACTIVITY AND GRATIFICATIONS423 cited
  • 1992Biased Press or Biased Public? Attitudes Toward Media Coverage of Social Groups401 cited
  • 2006Other minds: how humans bridge the divide between self and others

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362 cited
  • 1980Relations Between Gratifications Sought and Obtained334 cited
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