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Brand competitiveness and resilience to exogenous shock: Usage of smartphone apps during the COVID-19 pandemic
16 references·0 citing·45 second hop
Brand competitiveness and resilience to exogenous shock: Usage of smartphone apps during the COVID-19 pandemic (2023)Brand competitiveness and resilience to e…The socio-economic implications of the coronavirus pandemic (COVID-19): A review (2020)The socio-economic implicatio…Digital transformation: A multidisciplinary reflection and research agenda (2019)Digital transformation: A mul…Explicating dynamic capabilities: the nature and microfoundations of (sustainable) enterprise performance (2007)Explicating dynamic capabilit…The Effect of Word of Mouth on Sales: Online Book Reviews (2006)The Effect of Word of Mouth o…Structural Holes and Good Ideas (2004)Structural Holes and Good Ide…The Digitization of Word of Mouth: Promise and Challenges of Online Feedback Mechanisms (2003)The Digitization of Word of M…Strategic networks (2000)Strategic networksDynamic capabilities and strategic management (1997)Dynamic capabilities and stra…The Sources and Consequences of Embeddedness for the Economic Performance of Organizations: The Network Effect (1996)The Sources and Consequences …Automobile Prices in Market Equilibrium (1995)Automobile Prices in Market E…Estimating Discrete-Choice Models of Product Differentiation (1994)Estimating Discrete-Choice Mo…Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)Conceptualizing, Measuring, a…Managing Brand Equity: Capitalizing on the Value of a Brand Name (1992)Managing Brand Equity: Capita…Firm Resources and Sustained Competitive Advantage (1991)Firm Resources and Sustained …Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)Consumer Perceptions of Price…A resource‐based view of the firm (1984)A resource‐based view of the …Information and Consumer Behavior (1970)The nature of human values (1973)A Conceptual Model of Service Quality and Its Implications for Future Research (1985)The Effect of a Market Orientation on Business Profitability (1990)Consumer Acceptance and Use of Information Technology: Extending the Unified Theory of Acceptance and Use of Technology1 (2012)The Nature of the Firm (1937)Dynamic capabilities: what are they? (2000)Absorptive Capacity: A Review, Reconceptualization, and Extension (2002)The Theory of Economic Development (2003)Positioning: The Battle for Your Mind (1981)The Concept of Corporate Strategy (1987)The Theory of the Growth of the Firm (1995)Prospect Theory: An Analysis of Decision under Risk (1979)Prospect theory: An analysis of decision under risk (1988)Business Models, Business Strategy and Innovation (2009)The Business Model: Recent Developments and Future Research (2011)Understanding digital transformation: A review and a research agenda (2019)Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Understanding Attitudes and Predicting Social Behavior (1980)Customer Satisfaction, Market Share, and Profitability: Findings From Sweden (1994)Dimensions of Brand Personality (1997)The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty (2001)Economic Action and Social Structure: The Problem of Embeddedness (1985)Institutions, Institutional Change and Economic Performance (1991)The Network Structure Of Social Capital (2000)Network Structure and Knowledge Transfer: The Effects of Cohesion and Range (2003)Social Exchange Theory (2006)Qualitative Data Analysis (2008)A Coefficient of Agreement for Nominal Scales (1960)Firm resources and sustained competitive advantage (2004)A Systematic Review of the Literature on Digital Transformation: Insights and Implications for Strategy and Organizational Change (2020)Digital transformation and customer value creation in Made in Italy SMEs: A dynamic capabilities perspective (2020)Digital economy: An innovation driver for total factor productivity (2021)Medical Innovation: A Diffusion Study. (1967)Word-of-Mouth Communication and Social Learning (1995)Trust among strangers in internet transactions: Empirical analysis of eBay' s reputation system (2004)Customer Engagement Behavior: Theoretical Foundations and Research Directions (2010)Consumer engagement in a virtual brand community: An exploratory analysis (2011)What Makes Online Content Viral? (2011)Asset Stock Accumulation and Sustainability of Competitive Advantage (1989)The cornerstones of competitive advantage: A resource‐based view (1993)Social Capital, Intellectual Capital, and the Organizational Advantage (1998)Impact of COVID-19 pandemic on mental health in the general population: A systematic review (2020)Impacts of the COVID-19 Pandemic on Life of Higher Education Students: A Global Perspective (2020)COVID-19 Vaccine Hesitancy Worldwide: A Concise Systematic Review of Vaccine Acceptance Rates (2021)
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References

  • 1991Firm Resources and Sustained Competitive Advantage48,209 cited
  • 1997Dynamic capabilities and strategic management34,723 cited
  • 1984A resource‐based view of the firm25,618 cited
  • 1988Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence18,274 cited
  • 2007Explicating dynamic capabilities: the nature and microfoundations of (sustainable) enterprise performance16,758 cited
  • 1993Conceptualizing, Measuring, and Managing Customer-Based Brand Equity14,745 cited
  • 2020The socio-economic implications of the coronavirus pandemic (COVID-19): A review6,345 cited
  • 1996The Sources and Consequences of Embeddedness for the Economic Performance of Organizations: The Network Effect5,996 cited
  • 2006The Effect of Word of Mouth on Sales: Online Book Reviews5,993 cited
  • 2019Digital transformation: A multidisciplinary reflection and research agenda5,676 cited
  • 2004Structural Holes and Good Ideas5,637 cited
  • 1995Automobile Prices in Market Equilibrium4,939 cited
  • 2003The Digitization of Word of Mouth: Promise and Challenges of Online Feedback Mechanisms3,439 cited
  • 1994Estimating Discrete-Choice Models of Product Differentiation2,945 cited
  • 2000

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Strategic networks
2,820 cited
  • 1992Managing Brand Equity: Capitalizing on the Value of a Brand Name2,449 cited
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