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Marketing Challenges and Trends Influencing Wine Producers and Consumers
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References

  • 2020Sustainability of Wine Production156 cited
  • 2019Wine and wine tourism experience: a theoretical and conceptual review108 cited
  • 2019Will sustainability shape the future wine market?100 cited
  • 2013Determining the Critical Success Factors of the Wine Tourism Region of Napa from a Supply Perspective88 cited
  • 2021Changes in sustainability in the global wine industry61 cited
  • 2022Consumer preferences for organic wine - Global analysis of people and place46 cited
  • 2021Wine's belated globalization, 1845–202537 cited
  • 2022No More Glass Bottles? Canned Wine and Italian Consumers36 cited
  • 2018Taste as Market Practice: The Example of “Natural” Wine18 cited
  • 2021Customer experience can play a strategic role for wineries16 cited
  • 2022Social Commerce in the Wine Sector: An Exploratory Research Study of the Italian Market16 cited
  • 2021Wine after the pandemic? All the doubts in a glass16 cited
  • 2023Wine Tourism Next-Gen: A Case Study of a Virtual Reality Implementation in a Wine Cooperative in France10 cited

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  • 2025Drivers of green wine tourism among young adults: intentions, attitudes, and expansion to sustainable behaviour6 cited
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Digitalizing sales channels in wine business SMEs: the role of internal and external factors between opportunities and risks
6 cited
  • 2023A magyarországi szőlő és bortermelés termelői és fogyasztói sajátosságai1 cited
  • 2025Pour decisions: Unveiling the allure of French wine – A tale of personality, occasions, and gender0 cited
  • 2026From expectation to experience: The impact of 'dealcoholized', 'sulfite-free', and 'canned wine' claims on perception and purchase behavior across age groups0 cited
  • 2026Global Vineyard Dynamics Analysis: Change Management from the COVID-19 to the Post-Pandemic Era0 cited
  • 2026Blue Ocean and Red Ocean strategies for rosé wine – an exploratory analysis0 cited