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Allure of Style: The Impact of Contemporary Fashion Marketing on Consumer Behaviour
5 references·2 citing·24 second hop
Allure of Style: The Impact of Contemporary Fashion Marketing on Consumer Behaviour (2018)Allure of Style: The Impact of Contempora…AI and the Future of Ethical Fashion Marketing: A Comprehensive Analysis of Sustainable Methods and Consumer Engagement (2023)AI and the Future of Ethical …Virtual Consumerism: An Exploration of E-Commerce in the Metaverse (2017)Virtual Consumerism: An Explo…Sustainable Fashion Marketing: AI-Powered Solutions for Effective Promotions (2017)Sustainable Fashion Marketing…Sustainability in Fashion (2017)Sustainability in FashionBeyond Trends: Shaping the Future of Fashion Marketing with AI, Sustainability and Machine Learning (2017)Beyond Trends: Shaping the Fu…Hedonic and Impulsive Consumer Behavior Stimulated by Social Media: Implications for Sustainable Fashion Marketing (2025)Hedonic and Impulsive Consume…Chic Strategies: Revolutionizing the Industry through Innovative Fashion Marketing (2019)Chic Strategies: Revolutioniz…Against the Green: A Multi-method Examination of the Barriers to Green Consumption (2012)Green Innovation and Performance: The View of Organizational Capability and Social Reciprocity (2015)The second machine age: work, progress, and prosperity in a time of brilliant technologies (2015)Artificial Intelligence in Digital Marketing Within the Framework of Sustainable Management (2024)Understanding Media: The Extensions of Man (1964)Users of the world, unite! The challenges and opportunities of Social Media (2009)The Presentation of Self in Everyday Life (2023)Why Do Brands Cause Trouble? A Dialectical Theory of Consumer Culture and Branding (2002)Eco‐clothing, consumer identity and ideology (2010)Fast Fashion, Sustainability, and the Ethical Appeal of Luxury Brands (2012)Emergent Perspectives on Green Marketing: The Intertwining of Sustainability, Artificial Intelligence, and the Metaverse (2018)Green Strategy: Exploring the Intersection of Marketing and Sustainability in the 21st Century (2018)Exploring the Impact of Digital Transformation on Marketing Management Strategies (2019)The long tail: why the future of business is selling less of more (2007)Metaverse in Business and Commerce (2024)Why we buy what we buy: A theory of consumption values (1991)Cannibals with forks: the triple bottom line of 21st century business (1999)Strategic management a stakeholder approach (2010)A structural model of fashion‐oriented impulse buying behavior (2006)The effect of context attractiveness on product attractiveness and product quality: the moderating role of product familiarity (2016)Analysis of Impulse Buying Behaviour of Consumer During COVID-19: An Empirical Study (2021)User acceptance and adoption of circular offerings in the fashion sector: Insights from user-generated online reviews (2019)Consumer Attitudes Towards New Circular Models in the Fashion Industry (2021)Barriers to sustainable sourcing in the apparel and fashion luxury industry (2022)
this work references cited by second hop

References

  • 2017Sustainability in Fashion88 cited
  • 2017Virtual Consumerism: An Exploration of E-Commerce in the Metaverse35 cited
  • 2017Beyond Trends: Shaping the Future of Fashion Marketing with AI, Sustainability and Machine Learning28 cited
  • 2023AI and the Future of Ethical Fashion Marketing: A Comprehensive Analysis of Sustainable Methods and Consumer Engagement27 cited
  • 2017Sustainable Fashion Marketing: AI-Powered Solutions for Effective Promotions22 cited

Cited by

  • 2025Hedonic and Impulsive Consumer Behavior Stimulated by Social Media: Implications for Sustainable Fashion Marketing17 cited
  • 2019Chic Strategies: Revolutionizing the Industry through Innovative Fashion Marketing11 cited

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