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Conversion in Music Streaming Services
16 references·0 citing·51 second hop
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References

  • 2019American Economic Review10,902 cited
  • 2016Understanding Customer Experience Throughout the Customer Journey5,744 cited
  • 1982Hedonic Consumption: Emerging Concepts, Methods and Propositions5,610 cited
  • 1973Uses and Gratifications Research4,378 cited
  • 2005The Ties That Bind: Measuring the Strength of Consumers’ Emotional Attachments to Brands2,713 cited
  • 1980Innovativeness, Novelty Seeking, and Consumer Creativity1,715 cited
  • 2011Brand Love1,603 cited
  • 2000Brand Awareness Effects on Consumer Decision Making for a Common, Repeat Purchase Product: A Replication637 cited
  • 2007Zero as a Special Price: The True Value of Free Products612 cited
  • 2002Network effects and competition: an empirical analysis of the home video game industry486 cited
  • 2013Content or Community? A Digital Business Strategy for Content Providers in the Social Age1422 cited
  • 2006Paying Too Much and Being Happy about It: Existence, Causes, and Consequences of Tariff-Choice Biases392 cited
  • 2017Changing Their Tune: How Consumers' Adoption of Online Streaming Affects Music Consumption and Discovery320 cited
  • 2008Moving from Free to Fee: How Online Firms Market to Change Their Business Model Successfully282 cited
  • 2019

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"Why pay premium in freemium services?" A study on perceived value, continued use and purchase intentions in free-to-play games
213 cited
  • 2015On-demand streaming services and music industry revenues — Insights from Spotify's market entry174 cited
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