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From E-commerce to V-commerce: Understanding the Impact of Virtual Reality and Metaverse on Economic Activities

16 references·1 citing·53 second hopsampled

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References

1989Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology68,271 cited
2022Facebook and the creation of the metaverse: radical business model innovation or incremental transformation?455 cited
2021How to Promote User Purchase in Metaverse? A Systematic Literature Review on Consumer Behavior Research and Virtual Commerce Application Design368 cited
2022Development and Transformation in Digital Marketing and Branding with Artificial Intelligence and Digital Technologies Dynamics in the Metaverse Universe199 cited
2002WHAT DRIVES ELECTRONIC COMMERCE? A THEORY OF PLANNED BEHAVIOR PERSPECTIVE.181 cited
2023Digital business model innovation in metaverse: How to approach virtual economy opportunities173 cited
2023The Impact of Trust-Building Mechanisms on Purchase Intention towards Metaverse Shopping: The Moderating Role of Age151 cited
2022Entrepreneurship in The World of Metaverse: Virtual or Real?97 cited
2023Metaverse-enabled entrepreneurship94 cited
2023Evaluation of metaverse integration alternatives of sharing economy in transportation using fuzzy Schweizer-Sklar based ordinal priority approach81 cited
2023Responsibly strategizing with the metaverse: Business implications and DEI opportunities and challenges79 cited
2022The Virtual Economy of the Metaverse: Computer Vision and Deep Learning Algorithms, Customer Engagement Tools, and Behavioral Predictive Analytics43 cited
2017

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Virtual Consumerism: An Exploration of E-Commerce in the Metaverse

35 cited

2023New paradigms of sustainable entrepreneurship in metaverse: a micro-level perspective32 cited

2023Interactive Marketing with Virtual Commerce Tools: Purchasing Right Size and Fitted Garment in Fashion Metaverse32 cited

2022Digital Commerce in the Immersive Metaverse Environment: Cognitive Analytics Management, Real-Time Purchasing Data, andSeamless Connected Shopping Experiences25 cited

Cited by

2025Consumer Shopping Intentions in Metaverse Food E‐Commerce: A Hybrid ISM ‐ DEMATEL Approach9 cited