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Export marketing strategy and performance: A focus on SMEs promotion
16 references·0 citing·52 second hop
Export marketing strategy and performance: A focus on SMEs promotion (2023)Export marketing strategy and performance…Common Method Bias in PLS-SEM (2015)Common Method Bias in PLS-SEMA Primer on Partial Least Squares Structural Equation Modeling (2013)A Primer on Partial Least Squ…Basics of Qualitative Research: Techniques and Procedures for Developing Grounded Theory (2010)Basics of Qualitative Researc…Advancing formative measurement models (2008)Advancing formative measureme…Dependence Asymmetry and Joint Dependence in Interorganizational Relationships: Effects of Embeddedness on a Manufacturer's Performance in Procurement Relationships (2007)Dependence Asymmetry and Join…A Comparative Longitudinal Analysis of Theoretical Perspectives of Interorganizational Relationship Performance (2007)A Comparative Longitudinal An…Factors Influencing the Effectiveness of Relationship Marketing: A Meta-Analysis (2006)Factors Influencing the Effec…Intrinsic and Extrinsic Motivation (2003)Intrinsic and Extrinsic Motiv…Antecedents of Export Venture Performance: A Theoretical Model and Empirical Assessment (2003)Antecedents of Export Venture…The GMS: A Broad Conceptualization of Global Marketing Strategy and Its Effect on Firm Performance (2002)The GMS: A Broad Conceptualiz…Index Construction with Formative Indicators: An Alternative to Scale Development (2001)Index Construction with Forma…Marketing Strategy-Performance Relationship: An Investigation of the Empirical Link in Export Market Ventures (1994)Marketing Strategy-Performanc…Interorganizational Governance in Marketing Channels (1994)Interorganizational Governanc…The Use of Pledges to Build and Sustain Commitment in Distribution Channels (1992)The Use of Pledges to Build a…Predicting the performance of measures in a confirmatory factor analysis with a pretest assessment of their substantive validities. 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(1978)Organizations and Environments (1980)Research in Organizational Behavior (1984)The Influence of the Management Team's International Experience on the Internationalization Behaviors of SMES (1997)The determinants of export performance: a review of the empirical literature between 1987 and 1997 (1998)The Impact of Market Knowledge Competence on New Product Advantage: Conceptualization and Empirical Examination (1998)The Commitment-Trust Theory of Relationship Marketing (1994)Evolving to a New Dominant Logic for Marketing (2003)Word-of-mouth communications in marketing: a meta-analytic review of the antecedents and moderators (2008)Customer Engagement Behavior: Theoretical Foundations and Research Directions (2010)What Drives Social Commerce: The Role of Social Support and Relationship Quality (2011)Significance tests and goodness of fit in the analysis of covariance structures. 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References

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  • 2015Common Method Bias in PLS-SEM10,154 cited
  • 2010Basics of Qualitative Research: Techniques and Procedures for Developing Grounded Theory8,310 cited
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  • 1992The Use of Pledges to Build and Sustain Commitment in Distribution Channels3,430 cited
  • 2013A Primer on Partial Least Squares Structural Equation Modeling2,941 cited
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  • 2006Factors Influencing the Effectiveness of Relationship Marketing: A Meta-Analysis2,596 cited
  • 1994Interorganizational Governance in Marketing Channels2,210 cited
  • 1994Marketing Strategy-Performance Relationship: An Investigation of the Empirical Link in Export Market Ventures2,155 cited
  • 2008Advancing formative measurement models1,454 cited
  • 1991Predicting the performance of measures in a confirmatory factor analysis with a pretest assessment of their substantive validities.1,038 cited
  • 2007Dependence Asymmetry and Joint Dependence in Interorganizational Relationships: Effects of Embeddedness on a Manufacturer's Performance in Procurement Relationships1,015 cited
  • 2003Antecedents of Export Venture Performance: A Theoretical Model and Empirical Assessment

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991 cited
  • 2007A Comparative Longitudinal Analysis of Theoretical Perspectives of Interorganizational Relationship Performance837 cited
  • 2002The GMS: A Broad Conceptualization of Global Marketing Strategy and Its Effect on Firm Performance706 cited
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