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Measuring perceived social sustainability of brands – A scale development
16 references·2 citing·46 second hop
Measuring perceived social sustainability of brands – A scale development (2024)Measuring perceived social sustainability…“Green Marketing”: An analysis of definitions, strategy steps, and tools through a systematic review of the literature (2017)“Green Marketing”: An analysi…A new criterion for assessing discriminant validity in variance-based structural equation modeling (2014)A new criterion for assessing…Community Resilience: An Indicator of Social Sustainability (2010)Community Resilience: An Indi…The social dimension of sustainable development: Defining urban social sustainability (2009)The social dimension of susta…The influence of brand image and company reputation where manufacturers market to small firms: A customer value perspective (2005)The influence of brand image …Hedonic shopping motivations (2003)Hedonic shopping motivationsCommon method biases in behavioral research: A critical review of the literature and recommended remedies. (2003)Common method biases in behav…How perceived brand globalness creates brand value (2002)How perceived brand globalnes…The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty (2001)The Chain of Effects from Bra…On the Use of College Students in Social Science Research: Insights from a Second-Order Meta-analysis (2001)On the Use of College Student…Developing and validating a multidimensional consumer-based brand equity scale (2001)Developing and validating a m…Cutoff criteria for fit indexes in covariance structure analysis: Conventional criteria versus new alternatives (1999)Cutoff criteria for fit index…Scale Development : Theory and Applications (1991)Scale Development : Theory an…Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Evaluating Structural Equatio…Designing Research for Application (1981)Designing Research for Applic…A Paradigm for Developing Better Measures of Marketing Constructs (1979)A Paradigm for Developing Bet…How and when perceived social sustainability of brands increases consumers' willingness to pay a premium: A multi-sample study (2025)How and when perceived social…Environmental sustainability–profitability beliefs among firm decision makers: Measurement and consequences (2024)Environmental sustainability–…Naturalistic inquiry (1985)Structural equation modeling in practice: A review and recommended two-step approach. 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References

  • 1981Evaluating Structural Equation Models with Unobservable Variables and Measurement Error108,884 cited
  • 1999Cutoff criteria for fit indexes in covariance structure analysis: Conventional criteria versus new alternatives108,592 cited
  • 2003Common method biases in behavioral research: A critical review of the literature and recommended remedies.81,863 cited
  • 2014A new criterion for assessing discriminant validity in variance-based structural equation modeling38,283 cited
  • 1979A Paradigm for Developing Better Measures of Marketing Constructs16,553 cited
  • 1991Scale Development : Theory and Applications15,552 cited
  • 2001The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty6,666 cited
  • 2001Developing and validating a multidimensional consumer-based brand equity scale2,991 cited
  • 2003Hedonic shopping motivations2,290 cited
  • 2009The social dimension of sustainable development: Defining urban social sustainability1,933 cited
  • 1981Designing Research for Application1,805 cited
  • 2010Community Resilience: An Indicator of Social Sustainability1,477 cited
  • 2001On the Use of College Students in Social Science Research: Insights from a Second-Order Meta-analysis1,259 cited
  • 2002How perceived brand globalness creates brand value

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1,109 cited
  • 2017“Green Marketing”: An analysis of definitions, strategy steps, and tools through a systematic review of the literature921 cited
  • 2005The influence of brand image and company reputation where manufacturers market to small firms: A customer value perspective903 cited
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    • 2025How and when perceived social sustainability of brands increases consumers' willingness to pay a premium: A multi-sample study9 cited
    • 2024Environmental sustainability–profitability beliefs among firm decision makers: Measurement and consequences7 cited