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Revisiting Visual Communication
16 references·0 citing·44 second hop
Revisiting Visual Communication (2024)Revisiting Visual CommunicationYour Highness: Vertical Positions as Perceptual Symbols of Power. (2005)Your Highness: Vertical Posit…The Career of Metaphor. (2005)The Career of Metaphor.Visual Rhetoric in Advertising: Text‐Interpretive, Experimental, and Reader‐Response Analyses (1999)Visual Rhetoric in Advertisin…Structure mapping in analogy and similarity. (1997)Structure mapping in analogy …Relevance: Communication and cognition . 2nd edn. By. Dan Sperber and Deirdre Wilson. Oxford & Cambridge, MA: Blackwell, 1995. Pp. xiii, 326. (1997)Relevance: Communication and …Pictorial Metaphor in Advertising (1996)Pictorial Metaphor in Adverti…Figures of Rhetoric in Advertising Language (1996)Figures of Rhetoric in Advert…Images in Advertising: The Need for a Theory of Visual Rhetoric (1994)Images in Advertising: The Ne…Understanding metaphorical comparisons: Beyond similarity. (1990)Understanding metaphorical co…Principles of Categorization (1988)Principles of CategorizationThe Role of Imagery in Information Processing: Review and Extensions (1987)The Role of Imagery in Inform…Are Product Attribute Beliefs the Only Mediator of Advertising Effects on Brand Attitude? (1981)Are Product Attribute Beliefs…Features of similarity. (1977)Features of similarity.Languages of Art (1976)Languages of ArtBasic objects in natural categories (1976)Basic objects in natural cate…An Investigation of the Relationships between Beliefs about an Object and the Attitude toward that Object (1963)An Investigation of the Relat…Comparison processes in social judgment: Mechanisms and consequences. (2003)Metaphors We Live By (2003)DeFT: A conceptual framework for considering learning with multiple representations (2006)Choices, Values, and Frames (2013)Women, Fire, and Dangerous Things (1987)The Paradox of Metaphor: Why We Need a Three-Dimensional Model of Metaphor (2008)A Method for Linguistic Metaphor Identification (2010)Metaphors We Think With: The Role of Metaphor in Reasoning (2011)The origins of intelligence in children. (1952)Thought and language (1962)Fuzzy sets (1965)Social Psychology of Intergroup Relations (1982)On the psychology of prediction. (1973)Family resemblances: Studies in the internal structure of categories (1975)In-group bias in the minimal intergroup situation: A cognitive-motivational analysis. (1979)Structure‐Mapping: A Theoretical Framework for Analogy* (1983)A Continuum of Impression Formation, from Category-Based to Individuating Processes: Influences of Information and Motivation on Attention and Interpretation (1990)Nebraska Symposium on Motivation: 1955 (1957)The Measurement of Meaning (1957)Nebraska Symposium on Motivation, 1969. (1971)On the ambivalence-indifference problem in attitude theory and measurement: A suggested modification of the semantic differential technique. (1972)Direct Experience And Attitude-Behavior Consistency (1981)Understanding and measuring tourist destination images (1999)Understanding Attitudes and Predicting Social Behavior (1980)Self-efficacy mechanism in human agency. (1982)The Experiential Aspects of Consumption: Consumer Fantasies, Feelings, and Fun (1982)The Measurement of Destination Image: An Empirical Assessment (1993)Consumer Choice between Hedonic and Utilitarian Goods (2000)The meaning and measurement of destination image. (2003)The Handbook of Social Psychology (1969)Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Information Processing from Advertisements: Toward an Integrative Framework (1989)The Impact of Feelings on Ad-Based Affect and Cognition (1989)On Product Uncertainty in Online Markets: Theory and Evidence1 (2012)Advances in Consumer Research (2025)Metaphor in Pictures and Multimodal Representations (2008)The Visual Dimension in Organizing, Organization, and Organization Research: Core Ideas, Current Developments, and Promising Avenues (2013)Extended Conceptual Metaphor Theory (2020)Development and neurophysiology of mentalizing (2003)Multimodality: A Social Semiotic Approach to Contemporary Communication (2011)Why do humans reason? Arguments for an argumentative theory (2011)Learning with Media (1991)Will media influence learning? Reframing the debate (1994)Beyond Compare: Metaphor In Organization Theory (2005)
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References

  • 1977Features of similarity.7,414 cited
  • 1976Basic objects in natural categories5,645 cited
  • 1997Relevance: Communication and cognition . 2nd edn. By. Dan Sperber and Deirdre Wilson. Oxford & Cambridge, MA: Blackwell, 1995. Pp. xiii, 326.1,903 cited
  • 1997Structure mapping in analogy and similarity.1,823 cited
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  • 1976Languages of Art1,596 cited
  • 2005The Career of Metaphor.1,326 cited
  • 1987The Role of Imagery in Information Processing: Review and Extensions1,279 cited
  • 1981Are Product Attribute Beliefs the Only Mediator of Advertising Effects on Brand Attitude?1,067 cited
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  • 1990Understanding metaphorical comparisons: Beyond similarity.868 cited
  • 1994Images in Advertising: The Need for a Theory of Visual Rhetoric790 cited
  • 2005Your Highness: Vertical Positions as Perceptual Symbols of Power.708 cited
  • 1996Figures of Rhetoric in Advertising Language689 cited
  • 1999

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Visual Rhetoric in Advertising: Text‐Interpretive, Experimental, and Reader‐Response Analyses
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