SZodixStudyAcademic Library
ShelvesOpen access
Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated
Relationship between the Characteristics of e-Commerce Live Streaming and Purchase Intentions: Moderating Effect of Hedonistic Shopping Value
16 references·0 citing·39 second hop
Relationship between the Characteristics of e-Commerce Live Streaming and Purchase Intentions: Moderating Effect of Hedonistic Shopping Value (2024)Relationship between the Characteristics …The role of wishful identification, emotional engagement, and parasocial relationships in repeated viewing of live-streaming games: A social cognitive theory perspective (2020)The role of wishful identific…The dynamic effect of interactivity on customer engagement behavior through tie strength: Evidence from live streaming commerce platforms (2020)The dynamic effect of interac…See now, act now: How to interact with customers to enhance social commerce engagement? (2020)See now, act now: How to inte…Live streaming commerce from the sellers’ perspective: implications for online relationship marketing (2020)Live streaming commerce from …Enhancing consumer engagement in e-commerce live streaming via relational bonds (2020)Enhancing consumer engagement…How live streaming influences purchase intentions in social commerce: An IT affordance perspective (2019)How live streaming influences…What drives live-stream usage intention? The perspectives of flow, entertainment, social interaction, and endorsement (2017)What drives live-stream usage…What motivates customers to participate in social commerce? The impact of technological environments and virtual customer experiences (2014)What motivates customers to p…Interactivity in Brand Web Sites: Cognitive, Affective, and Behavioral Responses Explained by Consumers’ Online Flow Experience (2012)Interactivity in Brand Web Si…Hedonic and utilitarian shopping value: Investigating differential effects on retail outcomes (2006)Hedonic and utilitarian shopp…Visitors’ flow experience while browsing a Web site: its measurement, contributing factors and consequences (2003)Visitors’ flow experience whi…Common method biases in behavioral research: A critical review of the literature and recommended remedies. (2003)Common method biases in behav…Marketing in Hypermedia Computer-Mediated Environments: Conceptual Foundations (1996)Marketing in Hypermedia Compu…Work and/or Fun: Measuring Hedonic and Utilitarian Shopping Value (1994)Work and/or Fun: Measuring He…Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Evaluating Structural Equatio…An approach to environmental psychology (1974)An approach to environmental …Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Structural equation modeling in practice: A review and recommended two-step approach. (1988)Relationships among hedonic and utilitarian values, satisfaction and behavioral intentions in the fast‐casual restaurant industry (2010)Understanding customers' repeat purchase intentions in B2C e‐commerce: the roles of utilitarian value, hedonic value and perceived risk (2012)Modelling the relationship between hotel perceived value, customer satisfaction, and customer loyalty (2018)Principles and Practice of Structural Equation Modeling (1998)Consumer behavior in social commerce: A literature review (2016)The impact of online brand community characteristics on customer engagement: An application of Stimulus-Organism-Response paradigm (2017)A Paradigm for Developing Better Measures of Marketing Constructs (1979)Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)Consumer perceived value: The development of a multiple item scale (2001)The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty (2001)Using PLS Path Modeling for Assessing Hierarchical Construct Models: Guidelines and Empirical Illustration1 (2009)Self-Reports in Organizational Research: Problems and Prospects (1986)Structural Equations with Latent Variables. (1991)Technology Acceptance Model 3 and a Research Agenda on Interventions (2008)Sources of Method Bias in Social Science Research and Recommendations on How to Control It (2011)Common Method Bias in PLS-SEM (2015)Self-efficacy: Toward a unifying theory of behavioral change. (1977)The theory of planned behavior (1991)Internet Users' Information Privacy Concerns (IUIPC): The Construct, the Scale, and a Causal Model (2004)Consumer engagement in a virtual brand community: An exploratory analysis (2011)Consumer Brand Engagement in Social Media: Conceptualization, Scale Development and Validation (2014)An Index of Factorial Simplicity (1974)On the Evaluation of Structural Equation Models (1988)Social motivations of live-streaming viewer engagement on Twitch (2018)How social presence influences impulse buying behavior in live streaming commerce? The role of S-O-R theory (2021)A new criterion for assessing discriminant validity in variance-based structural equation modeling (2014)The Strength of Weak Ties (1973)The need to belong: Desire for interpersonal attachments as a fundamental human motivation. (1995)Diffusion of Innovations 1 (2019)Effects of customer trust on engagement in live streaming commerce: mediating role of swift guanxi (2021)Social media interactions, purchase intention, and behavioural engagement: The mediating role of source and content factors (2021)Way to success: Understanding top streamer's popularity and influence from the perspective of source characteristics (2021)Significance tests and goodness of fit in the analysis of covariance structures. (1980)When to use and how to report the results of PLS-SEM (2018)Evidence for a three-factor theory of emotions (1977)Seeking the Ideal Form: Product Design and Consumer Response (1995)Core affect and the psychological construction of emotion. (2003)
this work references cited by second hop

References

  • 1981Evaluating Structural Equation Models with Unobservable Variables and Measurement Error108,884 cited
  • 2003Common method biases in behavioral research: A critical review of the literature and recommended remedies.81,863 cited
  • 1974An approach to environmental psychology7,295 cited
  • 1994Work and/or Fun: Measuring Hedonic and Utilitarian Shopping Value6,019 cited
  • 1996Marketing in Hypermedia Computer-Mediated Environments: Conceptual Foundations5,628 cited
  • 2019How live streaming influences purchase intentions in social commerce: An IT affordance perspective1,036 cited
  • 2006Hedonic and utilitarian shopping value: Investigating differential effects on retail outcomes969 cited
  • 2014What motivates customers to participate in social commerce? The impact of technological environments and virtual customer experiences831 cited
  • 2017What drives live-stream usage intention? The perspectives of flow, entertainment, social interaction, and endorsement738 cited
  • 2020The dynamic effect of interactivity on customer engagement behavior through tie strength: Evidence from live streaming commerce platforms646 cited
  • 2003Visitors’ flow experience while browsing a Web site: its measurement, contributing factors and consequences595 cited
  • 2020Enhancing consumer engagement in e-commerce live streaming via relational bonds538 cited
  • 2020Live streaming commerce from the sellers’ perspective: implications for online relationship marketing

Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work

467 cited
  • 2012Interactivity in Brand Web Sites: Cognitive, Affective, and Behavioral Responses Explained by Consumers’ Online Flow Experience448 cited
  • 2020See now, act now: How to interact with customers to enhance social commerce engagement?414 cited
  • 2020The role of wishful identification, emotional engagement, and parasocial relationships in repeated viewing of live-streaming games: A social cognitive theory perspective405 cited
  • Cited by

    No citing works inside the corpus for this window.