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Branding in a Budding Industry: The Influence of Visual Cues on Consumer Behavior in the Cannabis Market
16 references·0 citing·51 second hop
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A Study of Country-of-Origin Effects on Willingness to Pay (2011)Are Consumers Really Willing …Using the Limited Capacity Model of Motivated Mediated Message Processing to Design Effective Cancer Communication Messages (2006)Using the Limited Capacity Mo…Brands (2006)BrandsThe Ties That Bind: Measuring the Strength of Consumers’ Emotional Attachments to Brands (2005)The Ties That Bind: Measuring…Advertainment or Adcreep Game Players’ Attitudes toward Advertising and Product Placements in Computer Games (2004)Advertainment or Adcreep Game…The Different Roles of Satisfaction, Trust, and Commitment in Customer Relationships (1999)The Different Roles of Satisf…The evolution of relationship marketing (1995)The evolution of relationship…Extrinsic and Intrinsic Cue Effects on Perceptions of Store Brand Quality (1994)Extrinsic and Intrinsic Cue E…An Empirical Examination of the Structural Antecedents of Attitude toward the Ad in an Advertising Pretesting Context (1989)An Empirical Examination of t…An Investigation of Factors Underlying Attitude-Toward-Advertising-in-General (1987)An Investigation of Factors U…Stigma: Notes on the Management of Spoiled Identity. 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References

  • 1964Stigma: Notes on the Management of Spoiled Identity.10,727 cited
  • 1999The Different Roles of Satisfaction, Trust, and Commitment in Customer Relationships4,900 cited
  • 2005The Ties That Bind: Measuring the Strength of Consumers’ Emotional Attachments to Brands2,832 cited
  • 1989An Empirical Examination of the Structural Antecedents of Attitude toward the Ad in an Advertising Pretesting Context2,691 cited
  • 1994Extrinsic and Intrinsic Cue Effects on Perceptions of Store Brand Quality1,198 cited
  • 1995The evolution of relationship marketing1,033 cited
  • 2012Drivers of consumer–brand identification909 cited
  • 2011Consumer purchase intention for organic personal care products869 cited
  • 2006Brands799 cited
  • 2006Using the Limited Capacity Model of Motivated Mediated Message Processing to Design Effective Cancer Communication Messages773 cited
  • 2017Stigma and substance use disorders403 cited
  • 2011Are Consumers Really Willing to Pay More for a Favorable Country Image? A Study of Country-of-Origin Effects on Willingness to Pay335 cited
  • 2012How Doppelgänger Brand Images Influence the Market Creation Process: Longitudinal Insights from the Rise of Botox Cosmetic319 cited
  • 1987An Investigation of Factors Underlying Attitude-Toward-Advertising-in-General291 cited

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  • 2004Advertainment or Adcreep Game Players’ Attitudes toward Advertising and Product Placements in Computer Games277 cited
  • 2011Cannabis normalization and stigma: Contemporary practices of moral regulation230 cited
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