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A hybrid model for improving customer lifetime value prediction using stacking ensemble learning algorithm
16 references·0 citing·40 second hop
A hybrid model for improving customer lifetime value prediction using stacking ensemble learning algorithm (2025)A hybrid model for improving customer lif…Research on customer lifetime value based on machine learning algorithms and customer relationship management analysis model (2023)Research on customer lifetime…Integrated customer lifetime value (CLV) and customer migration model to improve customer segmentation (2022)Integrated customer lifetime …Improved Customer Lifetime Value Prediction With Sequence-To-Sequence Learning and Feature-Based Models (2021)Improved Customer Lifetime Va…Customer Lifetime Value in Video Games Using Deep Learning and Parametric Models (2018)Customer Lifetime Value in Vi…Customer Lifetime Value Prediction Using Embeddings (2017)Customer Lifetime Value Predi…An Engagement-Based Customer Lifetime Value System for E-commerce (2016)An Engagement-Based Customer …Predicting Customer Value Using Clumpiness: From RFM to RFMC (2014)Predicting Customer Value Usi…Data Mining Using RFM Analysis (2011)Data Mining Using RFM AnalysisCustomer-Base Analysis in a Discrete-Time Noncontractual Setting (2010)Customer-Base Analysis in a D…A comparative assessment of ensemble learning for credit scoring (2010)A comparative assessment of e…Database Marketing: Analyzing and Managing Customers (2008)Database Marketing: Analyzing…Database Marketing (2008)Database MarketingA modified Pareto/NBD approach for predicting customer lifetime value (2008)A modified Pareto/NBD approac…Customer Lifetime Value Measurement (2007)Customer Lifetime Value Measu…RFM and CLV: Using Iso-Value Curves for Customer Base Analysis (2005)RFM and CLV: Using Iso-Value …A Customer Lifetime Value Framework for Customer Selection and Resource Allocation Strategy (2004)A Customer Lifetime Value Fra…Statistical Classification Methods in Consumer Credit Scoring: A Review (1997)Neural network credit scoring models (2000)Credit rating analysis with support vector machines and neural networks: a market comparative study (2003)Integrating learning styles and adaptive e-learning system: Current developments, problems and opportunities (2015)Statistical and machine learning models in credit scoring: A systematic literature survey (2020)Artificial intelligence and machine learning in finance: Identifying foundations, themes, and research clusters from bibliometric analysis (2021)Customer lifetime value: Marketing models and applications (1998)On the Profitability of Long-Life Customers in a Noncontractual Setting: An Empirical Investigation and Implications for Marketing (2000)The Impact of Customer Relationship Characteristics on Profitable Lifetime Duration (2003)Expanding the Role of Marketing: From Customer Equity to Market Capitalization (2009)Analytics for Customer Engagement (2010)Consumer Heterogeneity and Paid Search Effectiveness: A Large-Scale Field Experiment (2015)The Commitment-Trust Theory of Relationship Marketing (1994)Return on Marketing: Using Customer Equity to Focus Marketing Strategy (2003)Customer Engagement as a New Perspective in Customer Management (2010)Toward a theory of customer engagement marketing (2016)Understanding Customer Experience Throughout the Customer Journey (2016)Econometric Analysis of Panel Data (2021)The hot hand in basketball: On the misperception of random sequences (1985)A Dynamic Model of the Duration of the Customer's Relationship with a Continuous Service Provider: The Role of Satisfaction (1998)A Benefit Congruency Framework of Sales Promotion Effectiveness (2000)Ticking Away the Moments: Timing Regularity Helps to Better Predict Customer Activity (2016)Understanding programmatic TV advertising (2018)Predicting customer value per product: From RFM to RFM/P (2019)Counting Your Customers: Who-Are They and What Will They Do Next? (1987)Modeling Customer Lifetime Value (2006)Ad click prediction (2013)Large-scale Ensemble Model for Customer Churn Prediction in Search Ads (2018)Customer lifetime value (CLV) insights for strategic marketing success and its impact on organizational financial performance (2024)A two-stage clustering method to analyze customer characteristics to build discriminative customer management: A case of textile manufacturing business (2010)Segmentation of telecom customers based on customer value by decision tree model (2011)Time-varying effects in the analysis of customer loyalty: A case study in insurance (2011)Instant Customer Base Analysis: Managerial Heuristics Often “Get it Right” (2008)Modeling Customer Opt-In and Opt-Out in a Permission-Based Marketing Context (2014)Managing Churn to Maximize Profits (2020)Loyalty Programmes: Current Knowledge and Research Directions* (2011)Does retailer CSR enhance behavioral loyalty? A case for benefit segmentation (2013)CRM to social CRM: the integration of new technologies into customer relationship management (2014)A Survey on Churn Analysis in Various Business Domains (2020)In Pursuit of Enhanced Customer Retention Management: Review, Key Issues, and Future Directions (2017)
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References

  • 2004A Customer Lifetime Value Framework for Customer Selection and Resource Allocation Strategy948 cited
  • 2005RFM and CLV: Using Iso-Value Curves for Customer Base Analysis595 cited
  • 2010A comparative assessment of ensemble learning for credit scoring501 cited
  • 2008Database Marketing: Analyzing and Managing Customers290 cited
  • 2008Database Marketing199 cited
  • 2007Customer Lifetime Value Measurement187 cited
  • 2010Customer-Base Analysis in a Discrete-Time Noncontractual Setting157 cited
  • 2014Predicting Customer Value Using Clumpiness: From RFM to RFMC146 cited
  • 2008A modified Pareto/NBD approach for predicting customer lifetime value93 cited
  • 2017Customer Lifetime Value Prediction Using Embeddings88 cited
  • 2011Data Mining Using RFM Analysis86 cited
  • 2016An Engagement-Based Customer Lifetime Value System for E-commerce74 cited
  • 2023Research on customer lifetime value based on machine learning algorithms and customer relationship management analysis model63 cited
  • 2018Customer Lifetime Value in Video Games Using Deep Learning and Parametric Models57 cited
  • 2021Improved Customer Lifetime Value Prediction With Sequence-To-Sequence Learning and Feature-Based Models

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46 cited
  • 2022Integrated customer lifetime value (CLV) and customer migration model to improve customer segmentation40 cited
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