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The language of advertising · Study

BookThe language of advertising

Angela Goddard2001

Book2001

The language of advertising

Angela Goddard · 佐知子北爪

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Linguistic research and analysis Linguistics and Discourse Analysis Advertising and Communication Studies

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2015Advertising Discourse 2008Focus on form: foregrounding devices in football reporting 2004Corpus-based approaches and discourse analysis in relation to reduplication and repetition 2008Language-Mixing in French Print Advertising 2013Interdiscursivity, hypertextuality, multimodality: A corpus-based multimodal move analysis of Internet group buying deals 2015Semiotics of Translation: An Interdisciplinary Approach to Translation 2000Reference, image, text in German and Australian advertising posters 2007Pragmatic properties of idiom modifications in the language of advertising

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Year2001

Typebook

Published2001-01-01

Languageen

Citations170

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ShelfLinguistic research and analysis

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openalex_workW565010876

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