Article2007

The purchase of foreign products: the role of firm’s country-of-origin reputation, consumer ethnocentrism, animosity and trust

Nadia Jiménez · Sonia San Martín Gutiérrez

28 citations0/0 files storedDocumentos de trabajo " Nuevas tendencias en dirección de empresas "

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Consumer Behavior in Brand Consumption and Identification International Business and FDI Consumer Market Behavior and Pricing

Abstract

Documento de Trabajo 13/07 perteneciente a la coleccion de documentos de trabajo Nuevas Tendencias en Direccion de Empresas, dentro del Master en Investigacion en Economia y Empresa.

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References

1988On the Evaluation of Structural Equation Models 1994The Commitment-Trust Theory of Relationship Marketing 1998Not So Different After All: A Cross-Discipline View Of Trust 1997An Examination of the Nature of Trust in Buyer-Seller Relationships 1994Determinants of Long-Term Orientation in Buyer-Seller Relationships 2001The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty 1991Effects of Price, Brand, and Store Information on Buyers' Product Evaluations 1999The Different Roles of Satisfaction, Trust, and Commitment in Customer Relationships

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2022Buying US products and services: religiosity, animosity, and ethnocentrism of young consumers 2012The Influence of Trust, Advertising, Family on Intention and Actual Purchase of Local Brand in Yemen 2018Avaliação do efeito país de origem para vinhos brasileiros: um estudo experimental aplicando a ferramenta eletroencefalografia (EEG)

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