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A framework for AI-driven value co-creation across customer journey stages
16 references·0 citing·44 second hopsampled
A framework for AI-driven value co-creation across customer journey stages (2026)A framework for AI-driven value co-creati…The Rise of the Sharing Economy: Estimating the Impact of Airbnb on the Hotel Industry (2017)The Rise of the Sharing Econo…The Future of Retailing (2017)The Future of RetailingUnderstanding Customer Experience Throughout the Customer Journey (2016)Understanding Customer Experi…Health Care Customer Value Cocreation Practice Styles (2012)Health Care Customer Value Co…Undervalued or Overvalued Customers: Capturing Total Customer Engagement Value (2010)Undervalued or Overvalued Cus…Assessing Acceptance of Assistive Social Agent Technology by Older Adults: the Almere Model (2010)Assessing Acceptance of Assis…Service-dominant logic: continuing the evolution (2007)Service-dominant logic: conti…On seeing human: A three-factor theory of anthropomorphism. (2007)On seeing human: A three-fact…Managing the co-creation of value (2007)Managing the co-creation of v…Fundamentals of service science (2007)Fundamentals of service scien…Co-creation experiences: The next practice in value creation (2004)Co-creation experiences: The …User Acceptance of Information Technology: Toward A Unified View1 (2003)User Acceptance of Informatio…Towards a Methodology for Developing Evidence‐Informed Management Knowledge by Means of Systematic Review (2003)Towards a Methodology for Dev…Evolving to a New Dominant Logic for Marketing (2003)Evolving to a New Dominant Lo…Consumer perceived value: The development of a multiple item scale (2001)Consumer perceived value: The…Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology (1989)Perceived Usefulness, Perceiv…Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Self-efficacy mechanism in human agency. (1982)User Acceptance of Computer Technology: A Comparison of Two Theoretical Models (1989)A Theoretical Extension of the Technology Acceptance Model: Four Longitudinal Field Studies (2000)A new criterion for assessing discriminant validity in variance-based structural equation modeling (2014)The reflective practitioner: How professionals think in action (1984)The Reflective Practitioner: How Professionals Think in Action (1985)Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)Customer Engagement (2011)Institutions and axioms: an extension and update of service-dominant logic (2015)Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)The Competitive Advantage of Nations (1991)Customer perceived value, satisfaction, and loyalty: The role of switching costs (2004)The four levels of loyalty and the pivotal role of trust: a study of online service dynamics (2004)Value-based Adoption of Mobile Internet: An empirical investigation (2005)Competitive Strategy: Techniques for Analyzing Industries and Competitors (1980)The experience economy: work is theatre & every business a stage (1999)Co‐creating unique value with customers (2004)Consumer engagement in a virtual brand community: An exploratory analysis (2011)The theory of planned behavior (1991)Consumer Acceptance and Use of Information Technology: Extending the Unified Theory of Acceptance and Use of Technology1 (2012)Older Adults' Reasons for Using Technology while Aging in Place (2015)Diffusion of Innovations 1 (2019)The Principles of Psychology (1891)The need to belong: Desire for interpersonal attachments as a fundamental human motivation. (1995)Metaphors We Live By (2003)The Social Brain: Neural Basis of Social Knowledge (2008)Perceived social isolation and cognition (2009)A Meta-Analysis of Factors Affecting Trust in Human-Robot Interaction (2011)Service-dominant logic: reactions, reflections and refinements (2006)Consumer Brand Engagement in Social Media: Conceptualization, Scale Development and Validation (2014)An Evolutionary Theory of Economic Change. (1983)SERVQUAL: A multiple-Item Scale for measuring consumer perceptions of service quality (1988)The Theory of the Growth of the Firm (1995)Primary, Secondary, and Meta-Analysis of Research (1976)The New production of knowledge: the dynamics of science and research in contemporary societies (1995)Re-Thinking Science: Knowledge and the Public in an Age of Uncertainty (2003)Bibliometric Methods in Management and Organization (2014)Literature review as a research methodology: An overview and guidelines (2019)How to conduct a bibliometric analysis: An overview and guidelines (2021)The Commitment-Trust Theory of Relationship Marketing (1994)The Relative Importance of Perceived Ease of Use in IS Adoption: A Study of E-Commerce Adoption (2000)Designing conceptual articles: four approaches (2020)Setting the future of digital and social media marketing research: Perspectives and research propositions (2020)
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References

  • 1989Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology68,271 cited
  • 2003User Acceptance of Information Technology: Toward A Unified View144,945 cited
  • 2003Towards a Methodology for Developing Evidence‐Informed Management Knowledge by Means of Systematic Review15,354 cited
  • 2003Evolving to a New Dominant Logic for Marketing14,777 cited
  • 2007Service-dominant logic: continuing the evolution7,615 cited
  • 2001Consumer perceived value: The development of a multiple item scale6,635 cited
  • 2004Co-creation experiences: The next practice in value creation6,502 cited
  • 2016Understanding Customer Experience Throughout the Customer Journey5,744 cited
  • 2007On seeing human: A three-factor theory of anthropomorphism.4,051 cited
  • 2007Managing the co-creation of value3,467 cited
  • 2017The Rise of the Sharing Economy: Estimating the Impact of Airbnb on the Hotel Industry2,374 cited
  • 2010Undervalued or Overvalued Customers: Capturing Total Customer Engagement Value1,381 cited
  • 2007Fundamentals of service science1,359 cited
  • 2010Assessing Acceptance of Assistive Social Agent Technology by Older Adults: the Almere Model1,228 cited
  • 2017The Future of Retailing

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  • 2012Health Care Customer Value Cocreation Practice Styles1,112 cited
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