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Die Beurteilung von Wahlspots im Fernsehen
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Die Beurteilung von Wahlspots im Fernsehen (1993)Die Beurteilung von Wahlspots im FernsehenNegative political advertising: coming of age (1992)Negative political advertisin…Mediated Politics in Two Cultures: Presidential Campaigning in the United States and France (1991)Mediated Politics in Two Cult…Thirty Seconds or Thirty Minutes: What Viewers Learn from Spot Advertisements and Candidate Debates (1990)Thirty Seconds or Thirty Minu…New directions in political communication: a resource book (1990)New directions in political c…An experimental study of the effectiveness of negative political advertisements (1987)An experimental study of the …New perspectives on political advertising (1986)New perspectives on political…Review of Communication yearbook I. (1978)Review of Communication yearb…Political Television Commercials (1978)Political Television Commerci…The Influence of Speech Communication on the Image of a Political Candidate: “Limited Effects” Revisited (1977)The Influence of Speech Commu…Quality Versus Quantity in Televised Political ADS (1973)Quality Versus Quantity in Te…Voting, a Study of Opinion Formation in a Presidential Campaign (1955)Mass Media Flow and Differential Growth in Knowledge (1970)The Social Animal (1972)Do televised presidential debates help inform voters? (1993)The Effects of Political Advertising on Young Voters (2007)Effects of Political Advertising in the 2008 Presidential Campaign (2011)The Effects of Mass Communication (1961)The Effects of Mass Communication (1962)Efficacy of inoculation strategies in promoting resistance to political attack messages: Application to direct mail (1990)Effects of Negative Political Advertising on Voting Intention: An Exploration of the Roles of Involvement and Source Credibility in the Development of Voter Cynicism (2005)Handbook of Political Communication, the (2008)The Dimensions of Negative Messages (2008)Democratic Theory and Public Opinion (1952)Influence of Commercial's Length and Position (1968)Effects of issue‐image strategies, attack and support appeals, music, and visual content in political commercials (1991)The Impacts of Emotion Elicited By Print Political Advertising on Candidate Evaluation (2001)A Theory of Cognitive Dissonance (1957)The Paranoid Style in American Politics. And Other Essays (1966)Handbook of Communication (1974)The Rhetorical Presidency: Deepening Vision, Widening Exchange (1998)Image, Media Bias, and Voter Characteristics (2001)Politics and social media: an analysis of factors anteceding voting intention (2021)Communicator Style as an Effect Determinant of Attraction (1977)POWER STRATEGIES IN ORGANIZATIONS. (1984)Theoretical Contributions from Social and Cognitive-Behavioral Psychology (2008)Negative Political Ads and Negative Citizen Orientations toward Politics (2000)Storytelling Neighborhood (2001)Cynical and Engaged (2002)Theorizing Dialogic Deliberation: Everyday Political Talk as Communicative Action and Dialogue (2008)The Effects of Negative Comparative Political Advertising on Candidate Evaluations and Advertising Evaluations: An Exploration (1997)Relationships of media use and political disaffection to political efficacy and voting behavior (1998)Effectiveness of Negative Campaigning in U.S. Senate Elections (2002)Effects of the Television Spots on Images of Dole and Clinton (1997)Beyond American negativity: toward a general understanding of the determinants of negative campaigning (2010)Appeals and strategies of negative political advertising (1988)Negative Campaigning by US Senate Candidates (2001)
this work references cited by second hop

References

  • 1992Negative political advertising: coming of age233 cited
  • 1986New perspectives on political advertising165 cited
  • 1990New directions in political communication: a resource book146 cited
  • 1987An experimental study of the effectiveness of negative political advertisements120 cited
  • 1990Thirty Seconds or Thirty Minutes: What Viewers Learn from Spot Advertisements and Candidate Debates88 cited
  • 1978Political Television Commercials87 cited
  • 1973Quality Versus Quantity in Televised Political ADS69 cited
  • 1991Mediated Politics in Two Cultures: Presidential Campaigning in the United States and France61 cited
  • 1978Review of Communication yearbook I.26 cited
  • 1977The Influence of Speech Communication on the Image of a Political Candidate: “Limited Effects” Revisited20 cited

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