Exploring the suitability of virtual reality interactivity for exhibitions through an integrated evaluation: the case of the Ename Museum

Laia Pujol · Maria Economou

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Museums and Cultural Heritage Art, Technology, and Culture Virtual Reality Applications and Impacts

Abstract

The characteristics of Virtual Reality seem to fit current museological trends, which understand the visit as an active immersion in a multimedia environment. However, this suitability remains theoretical and should be verified through empirical evaluations, especially because VR and exhibitions correspond to different communication paradigms. In fact, as previous studies indicate, the potential advantages of Information and Communication Technologies seem to be effectively used in the formal learning environment but have problems of integration in the informal one. The Ename Museum (Ename, Belgium) is used as a case study in order to evaluate the effect of ICT applications on visitors’ experience. This offers the opportunity to compare three kinds of ICT communicational formulae and evaluate their effectiveness. After an initial discussion about the theoretical relation between Virtual Reality and current museological trends, this paper presents the results of the evaluation conducted at the Ename Museum, focusing on the issue of interactivity. Its ultimate intention is to contribute to the construction of a wide-encompassing body of empirical knowledge and specific methodological standards aimed at guiding future designs and evaluations of exhibitions.

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References

1978Mind in Society: The Development of Higher Psychological Processes 1994The Metaphysics of Virtual Reality 1998The impact of computer anxiety and self‐efficacy upon performance 2003A study of user experiences mediated by nomadic web content in a museum 1998The Evaluation of Museum Multimedia Applications: Lessons from Research 2002Video-based field studies in museums and galleries

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2020The MuseLearn Platform: Personalized Content for Museum Visitors Assisted by Vision-Based Recognition and 3D Pose Estimation of Exhibits 2011Evaluating the Use of Virtual Reality and Multimedia Applications for Presenting The Past 2017Tenochtitlan - An Interactive Virtual Reality Environment that Encourages Museum Exhibit Engagement 2015EFFECTS OF INTERACTIVE DIGITAL MEDIA ON ARCHITECTURAL HERITAGE LEARNING 2010The level of information and communication technology use by museums in Malaysia 2020Exploring the Universe from Antarctica - An Informal STEM Polar Research Exhibit 2010Comprender lo virtual: conclusiones de un estudio evaluativo sobre reconstrucciones virtuales en los museos arqueológicos

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