Citation map · Study

SZodixStudyAcademic Library

Shelves Open access

Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated

The incorporation of market orientation in the school culture

16 references·10 citing·47 second hop

FromToDepth

this work references cited by second hop

References

1990The Effect of a Market Orientation on Business Profitability7,973 cited
1993MARKOR: A Measure of Market Orientation2,353 cited
2000A Multiple-Layer Model of Market-Oriented Organizational Culture: Measurement Issues and Performance Outcomes1,283 cited
2000Market-Driven Versus Driving Markets900 cited
2006Universities in a competitive global marketplace866 cited
1994Strategies for Cultural Change345 cited
1974The study of culture312 cited
1994The Development and Emergence of Services Marketing Thought281 cited
1997Educational Management and Administration220 cited
2001Leadership style and market orientation: an empirical study214 cited
2002Redefining market orientation from a relationship perspective196 cited
2001Antecedents and consequences of market orientation in public organisations149 cited
2003Marketing planning, market orientation and business performance147 cited
2002Market orientation and business performance126 cited
2004The research on school marketing113 cited
1965Change processes in the public schools

Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work

90 cited

Cited by

2010Market orientation in universities124 cited
2014School Brand Management76 cited
2017Determinants for the commitment relationship maintenance between the alumni and the alma mater38 cited
2019Market orientation: a key to survival and competitive advantage in Ghana’s private universities26 cited
2020Public service motivation- individual performance relationship: Does user orientation matter?25 cited
2017Developing relationships with school customers: the role of market orientation24 cited
2013Market Orientation and its Measurement in Universities20 cited
2023Entrepreneurial Performance Model: A Business Perspective in the Digital Economy Era13 cited
2017The Impact of School’s Corporate Cultures on Teacher’s Entrepreneurial Orientation: The Mediating Role of Readiness for Change10 cited
2019University Markor: A Context-Specific Scale to Measure Market-Orientation in Universities9 cited