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Raiding the postmodern pantry
16 references·15 citing·37 second hop
Raiding the postmodern pantry (1997)Raiding the postmodern pantryThe Interpretation of Cultures (2017)The Interpretation of CulturesThe Discovery of Grounded Theory (2017)The Discovery of Grounded The…Ethnographic Interview (2017)Ethnographic InterviewA Reader's Guide to Contemporary Literary Theory (2013)A Reader's Guide to Contempor…Understanding Popular Culture (2006)Understanding Popular CulturePostmodernism and popular culture (2002)Postmodernism and popular cul…The Discourse of Advertising (2001)The Discourse of AdvertisingPostmodernity: The age of marketing (1993)Postmodernity: The age of mar…British Cultural Studies: An Introduction (1993)British Cultural Studies: An …A Meaning-Based Model of Advertising Experiences (1992)A Meaning-Based Model of Adve…Promotional Culture (1991)Promotional CultureWho is the Celebrity Endorser? Cultural Foundations of the Endorsement Process (1989)Who is the Celebrity Endorser…Culture and Consumption: A Theoretical Account of the Structure and Movement of the Cultural Meaning of Consumer Goods (1986)Culture and Consumption: A Th…Advertising the American Dream (1985)Advertising the American DreamINTRODUCTION TO COMMUNICATION STUDIES (1982)INTRODUCTION TO COMMUNICATION…Decoding Advertisements: Ideology and Meaning in Advertising (1978)Decoding Advertisements: Ideo…Rethinking Advertising as Paratextual Communication (2022)Rethinking Advertising as Par…Brand Texts and Meaning in Post-Digital Consumer Culture (2020)Brand Texts and Meaning in Po…Throwaway History (2014)Throwaway HistoryA view to a brand: introducing the film brandscape (2013)A view to a brand: introducin…Everyday Advertising Context: An Ethnography of Advertising Response in the Family Living Room (2012)Everyday Advertising Context:…Before method: axiomatic review of arts marketing (2010)Before method: axiomatic revi…English in Advertising: Generic Intertextuality in a Globalizing Media Environment (2009)English in Advertising: Gener…Sneakers and street culture: A postcolonial analysis of marginalized cultural consumption (2008)Sneakers and street culture: …Exploring the Audience’s Role: A Decoding Model for the 21st Century (2008)Exploring the Audience’s Role…A cybernetic communication model for advertising (2007)A cybernetic communication mo…When Hershey met Betty: love, lust and co‐branding (2005)When Hershey met Betty: love,…An experimental investigation of the Egyptian consumers’ attitudes towards surrealism in advertising (2005)An experimental investigation…O customer, where art thou? (2004)O customer, where art thou?"Red Time Is Me Time" Advertising, Ambivalence, and Women's Magazines (2003)"Red Time Is Me Time" Adverti…Consumers and Mixed-Brands: On the Polysemy of Brand Meaning (2002)Consumers and Mixed-Brands: O…The History of Sexuality (1976)5. The Practice of Everyday Life (2000)Metaphors We Live By (2003)Creativity and tourism (2011)Media Populism: A Conceptual Clarification and Some Theses on its Effects (2014)National Identity, Popular Culture and Everyday Life (2020)The Structure of Scientific Revolutions (1963)Possessions and the Extended Self (1988)Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)Dimensions of Brand Personality (1997)Dimensions of Brand Personality (1997)The Rites Of Passage (1961)How To Do Things With Words (1975)Focus Groups as Qualitative Research (1997)Consumer Culture Theory (CCT): Twenty Years of Research (2005)Course in General Linguistics (2017)Problems of Reliability and Validity in Ethnographic Research (1982)Positioning and Presenting Design Science Research for Maximum Impact1 (2013)Semistructured interviewing in primary care research: a balance of relationship and rigour (2019)Teaching Old Brands New Tricks: Retro Branding and the Revival of Brand Meaning (2003)Feminist Critical Discourse Analysis: Articulating a Feminist Discourse Praxis1 (2007)Empowerment/Sexism: Figuring Female Sexual Agency in Contemporary Advertising (2008)The Discovery of Grounded Theory; Strategies for Qualitative Research (1968)Qualitative Analysis for Social Scientists (1987)Grounded theory research: Procedures, canons, and evaluative criteria (1990)Identity constructions in multilingual advertising (2001)10. ADVERTISING AS A SITE OF LANGUAGE CONTACT (2003)“Fake News” Is Not Simply False Information: A Concept Explication and Taxonomy of Online Content (2019)Television: Polysemy and popularity (1986)Core value‐based corporate brand building (2003)The Informational Value of Key Audit Matters in the Auditor's Report: Evidence from an Eye-Tracking Study (2018)Historical and Personal Nostalgia in Advertising Text: TheFin de siècleEffect (1992)A Simple Theory of Advertising as a Good or Bad (1993)Brands (2005)Culture in Action: Symbols and Strategies (1986)Managing Legitimacy: Strategic and Institutional Approaches (1995)Framing Processes and Social Movements: An Overview and Assessment (2000)
this work references cited by second hop

References

  • 2017The Discovery of Grounded Theory25,772 cited
  • 2017The Interpretation of Cultures16,449 cited
  • 2017Ethnographic Interview8,276 cited
  • 1989Who is the Celebrity Endorser? Cultural Foundations of the Endorsement Process3,192 cited
  • 1986Culture and Consumption: A Theoretical Account of the Structure and Movement of the Cultural Meaning of Consumer Goods2,852 cited
  • 2006Understanding Popular Culture1,354 cited
  • 1978Decoding Advertisements: Ideology and Meaning in Advertising1,313 cited
  • 1985Advertising the American Dream1,298 cited
  • 1982INTRODUCTION TO COMMUNICATION STUDIES1,131 cited
  • 2001The Discourse of Advertising1,129 cited
  • 1993British Cultural Studies: An Introduction683 cited
  • 1992A Meaning-Based Model of Advertising Experiences580 cited
  • 1991Promotional Culture544 cited
  • 2002Postmodernism and popular culture522 cited
  • 1993Postmodernity: The age of marketing462 cited
  • 2013A Reader's Guide to Contemporary Literary Theory461 cited

Cited by

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  • 2009English in Advertising: Generic Intertextuality in a Globalizing Media Environment77 cited
  • 2012Everyday Advertising Context: An Ethnography of Advertising Response in the Family Living Room68 cited
  • 2008Sneakers and street culture: A postcolonial analysis of marginalized cultural consumption54 cited
  • 2005When Hershey met Betty: love, lust and co‐branding38 cited
  • 2003"Red Time Is Me Time" Advertising, Ambivalence, and Women's Magazines37 cited
  • 2013A view to a brand: introducing the film brandscape36 cited
  • 2010Before method: axiomatic review of arts marketing33 cited
  • 2004O customer, where art thou?26 cited
  • 2014Throwaway History21 cited
  • 2002Consumers and Mixed-Brands: On the Polysemy of Brand Meaning21 cited
  • 2005An experimental investigation of the Egyptian consumers’ attitudes towards surrealism in advertising15 cited
  • 2007A cybernetic communication model for advertising14 cited
  • 2008Exploring the Audience’s Role: A Decoding Model for the 21st Century12 cited
  • 2020Brand Texts and Meaning in Post-Digital Consumer Culture4 cited
  • 2022Rethinking Advertising as Paratextual Communication4 cited