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Enchanting a Disenchanted World: Revolutionizing the Means of Consumption
0 references·16 citing·52 second hop
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  • 2010Social Capital and Political Consumerism: A Multilevel Analysis161 cited
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  • 2014Visual rhetoric and the case of intellectual capital124 cited
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  • 2012Functional and experiential routes to persuasion: An analysis of advertising in emerging versus developed markets115 cited
  • 2006The Ethical Backlash of Corporate Branding112 cited
  • 2016

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Play at Any Cost: How Cosplayers Produce and Sustain Their Ludic Communal Consumption Experiences
107 cited
  • 2009Student Entitlement: Issues and Strategies for Confronting Entitlement in the Classroom and Beyond104 cited