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Cited by

• 2015Internationalisation in Industrial Systems — A Network Approach720 cited
• 2004The Link Between Salespeople’s Job Satisfaction and Customer Satisfaction in a Business-to-Business Context: A Dyadic Analysis477 cited
• 1994Supplying Information to Facilitate Price Discrimination379 cited
• 1984Taxonomic Approaches to Studying Strategy: Some Conceptual and Methodological Issues368 cited
• 1993Taxonomy of Buying Decision Approaches307 cited
• 2001Customer satisfaction in industrial markets: dimensional and multiple role issues277 cited
• 1985TOWARD AN EMPIRICAL PRIORITIZATION OF CONTINGENCY VARIABLES FOR BUSINESS STRATEGY.265 cited
• 1995Using the 7Ps as a generic marketing mix259 cited
• 1997Marketing orientation and company performance: Industrial vs. consumer goods companies252 cited
• 2000Communication Flows in International Product Innovation Teams250 cited
• 1989Barriers to Entry and Market Entry Decisions in Consumer and Industrial Goods Markets241 cited
• 1995Marketing in the new millennium230 cited
• 1982Account portfolio analysis for strategy development224 cited
• 2010Integrated solutions from a service-centered perspective: Applicability and limitations in the capital goods industry