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Trust‐based segmentation

16 references·16 citing·30 second hopsampled

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References

1981Evaluating Structural Equation Models with Unobservable Variables and Measurement Error108,884 cited
1991The theory of planned behavior90,729 cited
1975Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research36,736 cited
1988On the Evaluation of Structural Equation Models26,139 cited
1994The Commitment-Trust Theory of Relationship Marketing22,337 cited
1998Not So Different After All: A Cross-Discipline View Of Trust10,264 cited
2003Trust and TAM in Online Shopping: An Integrated Model18,618 cited
1997An Examination of the Nature of Trust in Buyer-Seller Relationships6,819 cited
2002Developing and Validating Trust Measures for e-Commerce: An Integrative Typology5,540 cited
1998Structural equation modeling with LISREL, PRELIS, and SIMPLIS basic concepts, applications, and programming3,851 cited
1992Relationships between Providers and Users of Market Research: The Dynamics of Trust within and between Organizations3,813 cited
2007A trust-based consumer decision-making model in electronic commerce: The role of trust, perceived risk, and their antecedents3,609 cited
2000E-commerce: the role of familiarity and trust3,438 cited
1985Trust in close relationships.3,129 cited

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2006

Understanding and Predicting Electronic Commerce Adoption: An Extension of the Theory of Planned Behavior1

2,683 cited

2006Factors Influencing the Effectiveness of Relationship Marketing: A Meta-Analysis2,596 cited

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