References

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• 1975Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research36,736 cited
• 1977Social Learning Theory9,650 cited
• 1986The Elaboration Likelihood Model of Persuasion8,811 cited
• 1988Attitudes, Personality and Behavior6,824 cited
• 1986Prediction of goal-directed behavior: Attitudes, intentions, and perceived behavioral control5,523 cited
• 1980Heuristic versus systematic information processing and the use of source versus message cues in persuasion.5,511 cited
• 1983Central and Peripheral Routes to Advertising Effectiveness: The Moderating Role of Involvement4,602 cited
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• 1990Multiple Processes by which Attitudes Guide Behavior: The Mode Model as an Integrative Framework1,999 cited
• 1980Emotional Conservatism: The Basis of Social Behavior?1,323 cited
• 1983The freezing and unfreezing of lay-inferences: Effects on impressional primacy, ethnic stereotyping, and numerical anchoring1,065 cited