SZodixStudyAcademic Library
ShelvesOpen access
Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated
What Consumers Maximize: Brand Choice as a Function of Utilitarian and Informational Reinforcement
15 references·5 citing·37 second hop
What Consumers Maximize: Brand Choice as a Function of Utilitarian and Informational Reinforcement (2015)What Consumers Maximize: Brand Choice as …Individual Differences in Consumer Buying Patterns: A Behavioral Economic Analysis (2013)Individual Differences in Con…Invitation to Consumer Behavior Analysis (2010)Invitation to Consumer Behavi…The Behavioral Economics of Brand Choice (2007)The Behavioral Economics of B…Patterns of consumer response to retail price differentials (2005)Patterns of consumer response…The behavioral economics of consumer brand choice: patterns of reinforcement and utility maximization (2004)The behavioral economics of c…Patterns of Buyer Behavior: Regularities, Models, and Extensions (1995)Patterns of Buyer Behavior: R…The After-Effects of Price-related Consumer Promotions (1994)The After-Effects of Price-re…Consumer Psychology in Behavioural Perspective (1990)Consumer Psychology in Behavi…Reference Effects of Price and Promotion on Brand Choice Behavior (1989)Reference Effects of Price an…A Logit Model of Brand Choice Calibrated on Scanner Data (1983)A Logit Model of Brand Choice…A Logit Model of Brand Choice Calibrated on Scanner Data (Логистическая модель выбора бренда, откалиброванная на панельных данных сканированных штрих-кодов покупок) (1983)A Logit Model of Brand Choice…A Conditional Probit Model for Qualitative Choice: Discrete Decisions Recognizing Interdependence and Heterogeneous Preferences (1978)A Conditional Probit Model fo…Repeat-Buying: Theory and Applications (1974)Repeat-Buying: Theory and App…Repeat-Buying: Theory and Applications. (1973)Repeat-Buying: Theory and App…Conditional logit analysis of qualitative choice behavior (1972)Conditional logit analysis of…Factors Affecting Brand and Student Decision Buying Fresh Milk: A Case Study in Ho Chi Minh City, Vietnam (2019)Factors Affecting Brand and S…Is stereotypical gender targeting effective for increasing service choice? (2018)Is stereotypical gender targe…An Economic Psychology of the Marketing Firm (2018)An Economic Psychology of the…Consumer Maximization of Utilitarian and Informational Reinforcement: Comparing Two Utility Measures with Reference to Social Class (2017)Consumer Maximization of Util…Consumer Choice as Behavior (2016)Consumer Choice as BehaviorThe measurement of urban travel demand (1974)The structure of random utility models (1977)Econometric Models for Probabilistic Choice Among Products (1980)Discrete/Continuous Models of Consumer Demand (1984)Are Choice Experiments Incentive Compatible? A Test with Quality Differentiated Beef Steaks (2004)A Reference Price Model of Brand Choice for Frequently Purchased Products (1986)Impact of Sales Promotions on When, What, and How Much to Buy (1988)Customer satisfaction, customer retention, and market share (1993)A Comparative Analysis of Reference Price Models (1997)Expectation Disconfirmation and Technology Adoption: Polynomial Modeling and Response Surface Analysis1 (2010)RELATIVE AND ABSOLUTE STRENGTH OF RESPONSE AS A FUNCTION OF FREQUENCY OF REINFORCEMENT 1, 2 (1961)ON THE LAW OF EFFECT 1 (1970)Marketing Research: Methodological Foundations (1977)CONSUMER BRAND CHOICE: INDIVIDUAL AND GROUP ANALYSES OF DEMAND ELASTICITY (2006)Implications of Motivating Operations for the Functional Analysis of Consumer Choice (2010)On the motivating impact of price and online recommendations at the point of online purchase (2010)The Dirichlet: A Comprehensive Model of Buying Behaviour (1984)Excess Behavioral Loyalty for High-Share Brands: Deviations from the Dirichlet Model for Repeat Purchasing (1993)Measuring and managing brand loyalty (2001)A Longitudinal Analysis of Customer Satisfaction and Share of Wallet: Investigating the Moderating Effect of Customer Characteristics (2007)Anti-branding on the internet (2008)Double Jeopardy Revisited (1990)Assessing the relationship between loyalty program attributes, store satisfaction and store loyalty (2008)The effects of trust on consumers’ continuous purchase intentions in C2C social commerce: A trust transfer perspective (2019)Financial Ratios and the Probabilistic Prediction of Bankruptcy (1980)Macroeconomics and Reality (1980)Discrete Choice Methods with Simulation (2001)Giving to charity: questioning the donor decision process (1996)A brand for all seasons? A discussion of brand loyalty approaches and their applicability for different markets (2001)The effects of corporate brand attributes on attitudinal and behavioural consumer loyalty (2007)Customer Switching Behavior in Service Industries: An Exploratory Study (1995)Developing and validating a multidimensional consumer-based brand equity scale (2001)Narver and Slater, Kohli and Jaworski and the market orientation construct: integration and internationalization (1995)The zone of tolerance (1995)Psychological factors and consumer behavior during the COVID-19 pandemic (2021)The Effects of Customer Satisfaction, Relationship Commitment Dimensions, and Triggers on Customer Retention (2005)Chapter 31 Coordination and Lock-In: Competition with Switching Costs and Network Effects (2007)
this work references cited by second hop

References

  • 1972Conditional logit analysis of qualitative choice behavior14,281 cited
  • 1983A Logit Model of Brand Choice Calibrated on Scanner Data1,806 cited
  • 1978A Conditional Probit Model for Qualitative Choice: Discrete Decisions Recognizing Interdependence and Heterogeneous Preferences913 cited
  • 1989Reference Effects of Price and Promotion on Brand Choice Behavior547 cited
  • 1983A Logit Model of Brand Choice Calibrated on Scanner Data (Логистическая модель выбора бренда, откалиброванная на панельных данных сканированных штрих-кодов покупок)547 cited
  • 1995Patterns of Buyer Behavior: Regularities, Models, and Extensions271 cited
  • 1990Consumer Psychology in Behavioural Perspective217 cited
  • 1994The After-Effects of Price-related Consumer Promotions201 cited
  • 1974Repeat-Buying: Theory and Applications188 cited
  • 2004The behavioral economics of consumer brand choice: patterns of reinforcement and utility maximization105 cited
  • 2010Invitation to Consumer Behavior Analysis75 cited
  • 2005Patterns of consumer response to retail price differentials55 cited
  • 1973Repeat-Buying: Theory and Applications.55 cited
  • 2007The Behavioral Economics of Brand Choice50 cited
  • 2013Individual Differences in Consumer Buying Patterns: A Behavioral Economic Analysis

Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work

11 cited

Cited by

  • 2018An Economic Psychology of the Marketing Firm24 cited
  • 2018Is stereotypical gender targeting effective for increasing service choice?20 cited
  • 2019Factors Affecting Brand and Student Decision Buying Fresh Milk: A Case Study in Ho Chi Minh City, Vietnam17 cited
  • 2017Consumer Maximization of Utilitarian and Informational Reinforcement: Comparing Two Utility Measures with Reference to Social Class16 cited
  • 2016Consumer Choice as Behavior4 cited