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Reducing the Out-of-Stock Costs in a Developing Retailing Sector
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References

  • 1988Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence18,274 cited
  • 1983Limited-dependent and qualitative variables in econometrics13,257 cited
  • 1979Review of Psychometric theory (2nd ed.).11,425 cited
  • 1997The Psychology of Attitudes7,143 cited
  • 2010Satisfaction: a behavioral perspective on the consumer6,042 cited
  • 1991Effects of Price, Brand, and Store Information on Buyers' Product Evaluations5,848 cited
  • 2000An Examination of Selected Marketing Mix Elements and Brand Equity3,370 cited
  • 1993Price Perceptions and Consumer Shopping Behavior: A Field Study1,774 cited
  • 1978Brand Loyalty: Measurement and Management1,629 cited
  • 1964Defining and Estimating a Trading Area1,286 cited
  • 1990The Price Knowledge and Search of Supermarket Shoppers1,118 cited
  • 1994Marketing Universals: Consumers' Use of Brand Name, Price, Physical Appearance, and Retailer Reputation as Signals of Product Quality1,083 cited
  • 1995The complex relationship between consumer satisfaction and brand loyalty1,064 cited
  • 1998Variety for sale: Mass customization or mass confusion?896 cited
  • 1997Retail relationships and store loyalty: A multi-level perspective

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807 cited
  • 1973Buyers' Subjective Perceptions of Price731 cited
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    • 2011Push-based brand awareness: the role of product availability and in-store merchandising11 cited
    • 2005Impact of Consumer Confidence on Purchase Behavior in an Emerging Market11 cited