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Historical Research in the Journal of Macromarketing , 1981–2005
16 references·15 citing·40 second hop
Historical Research in the Journal of Macromarketing , 1981–2005 (2006)Historical Research in the Journal of Mac…Handbook of qualitative research methods in marketing (2007)Handbook of qualitative resea…Qualitative Historical Research in Marketing (2006)Qualitative Historical Resear…Services in Society and Academic Thought: An Historical Analysis (2005)Services in Society and Acade…Periodization in Marketing History (2005)Periodization in Marketing Hi…Handbook of Marketing (2002)Handbook of MarketingA History of Marketing Thought (2002)A History of Marketing ThoughtBasic Content Analysis (1990)Basic Content AnalysisPhilosophical and Radical Thought in Marketing (1989)Philosophical and Radical Tho…Philosophical and Radical Thought in Marketing (1988)Philosophical and Radical Tho…Marketing and Economic Development: Review, Synthesis and Evaluation (1986)Marketing and Economic Develo…Desire-Induced, Innate, Insatiable? (1986)Desire-Induced, Innate, Insat…Macromarketing as a Multidimensional Concept (1981)Macromarketing as a Multidime…An Invitation to Participate in Affairs of the Journal of Macromarketing (1981)An Invitation to Participate …Historical Research in Marketing (1980)Historical Research in Market…The History of Marketing Thought (1976)The History of Marketing Thou…Marketing and Economic Development (1958)Marketing and Economic Develo…The Five Stages of the Macromarketing Field of Study: From Raison D’etre to Field of Significant Promise (2021)The Five Stages of the Macrom…The Interplay between Advertising and Society: An Historical Analysis (2020)The Interplay between Adverti…The Future of Macromarketing: Recommendations Based on a Content Analysis of the Past Twelve Years of the Journal of Macromarketing (2020)The Future of Macromarketing:…Critical historical research method and marketing scholarship (2018)Critical historical research …Social marketing and systems science: past, present and future (2017)Social marketing and systems …Historical Research in Marketing: Literature, Knowledge, and Disciplinary Status (2016)Historical Research in Market…Conceptualisations of the consumer in marketing thought (2016)Conceptualisations of the con…Exploring the Shaping of Markets through Controversies (2015)Exploring the Shaping of Mark…Toward a history of sport branding (2012)Toward a history of sport bra…The Changing Nature of Research in theTransportation Journal: Some Historical Perspectives (2011)The Changing Nature of Resear…The marketing discipline comes of age, 1934‐1936 (2010)The marketing discipline come…A History of Historical Research in Marketing (2010)A History of Historical Resea…Stanley C. Hollander and the Conferences on Historical Analysis & Research in Marketing (2009)Stanley C. Hollander and the …Historical Perspectives in Marketing Education (2009)Historical Perspectives in Ma…Editing The History of Marketing Thought (2009)Editing The History of Market…The General Theory of Employment, Interest and Money. (1936)The Structure of Scientific Revolutions (1963)Evolving to a New Dominant Logic for Marketing (2003)The Effect of Service Evaluations on Behavioral Intentions and Quality of Life (2006)Service Science, Management, Engineering, and Design (SSMED) (2009)Applying complexity theory to deepen service dominant logic: Configural analysis of customer experience-and-outcome assessments of professional services for personal transformations (2014)Metahistory: The Historical Imagination in Nineteenth-Century Europe (1974)Metahistory. The Historical Imagination in Nineteenth-Century Europe. (1975)The Great Transformation (2002)Macromarketing: Past, Present, and Possible Future (2006)Remembering motivation research: toward an alternative genealogy of interpretive consumer research (2006)Balancing a Hybrid Business Model: The Search for Equilibrium at Cafédirect (2018)Explanation in Geography (1969)Explanation in Geography (1970)Marketing, Scientific Progress, and Scientific Method (1983)Strategic Responses to New Technologies and Their Impact on Firm Performance (2004)Representation: Cultural representations and signifying practices. (1997)Mixed Methods Research: A Research Paradigm Whose Time Has Come (2004)Counter-brand and alter-brand communities: the impact of Web 2.0 on tribal marketing approaches (2010)Online Personal Branding: Processes, Challenges, and Implications (2010)The four Rs of place branding (2011)The Interpretation of Cultures (2017)How Modern Is Modern Marketing? Marketing's Evolution and the Myth of the "Production Era" (1988)The Domain and Conceptual Foundations of Relationship Marketing (2000)A history of schools of marketing thought (2005)Using SERVQUAL to Measure the Quality of the Classroom Experience (2008)The chilling effects of network externalities (2009)Markets as networks: implications for strategy-making (2010)Qualitative content analysis in nursing research: concepts, procedures and measures to achieve trustworthiness (2003)Three Approaches to Qualitative Content Analysis (2005)The qualitative content analysis process (2008)Early Development of the Philosophy of Marketing Thought (1990)Conflict Resolution Processes in Contractual Channels of Distribution (1992)The challenge of autonomy and dependence in franchised channels of distribution (1999)Marketing's Evolving Identity: Defining Our Future (2007)Reinventing Marketing to Manage the Environmental Imperative (2011)Service-Dominant Logic: Premises, Perspectives, Possibilities (2014)The Wisdom of Consumer Crowds (2008)On Economic Growth, Marketing Systems, and the Quality of Life (2009)An Introduction to the Viable Systems Approach and its Contribution to Marketing (2012)
this work references cited by second hop

References

  • 1990Basic Content Analysis7,746 cited
  • 1976The History of Marketing Thought369 cited
  • 2007Handbook of qualitative research methods in marketing369 cited
  • 1958Marketing and Economic Development268 cited
  • 2005Services in Society and Academic Thought: An Historical Analysis225 cited
  • 2002Handbook of Marketing196 cited
  • 1980Historical Research in Marketing188 cited
  • 2005Periodization in Marketing History184 cited
  • 1988Philosophical and Radical Thought in Marketing152 cited
  • 1981Macromarketing as a Multidimensional Concept123 cited
  • 1986Desire-Induced, Innate, Insatiable?118 cited
  • 1981An Invitation to Participate in Affairs of the Journal of Macromarketing113 cited
  • 2006Qualitative Historical Research in Marketing97 cited
  • 2002A History of Marketing Thought86 cited
  • 1986Marketing and Economic Development: Review, Synthesis and Evaluation83 cited
  • 1989Philosophical and Radical Thought in Marketing79 cited

Cited by

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  • 2020The Interplay between Advertising and Society: An Historical Analysis44 cited
  • 2017Social marketing and systems science: past, present and future38 cited
  • 2015Exploring the Shaping of Markets through Controversies29 cited
  • 2021The Five Stages of the Macromarketing Field of Study: From Raison D’etre to Field of Significant Promise28 cited
  • 2010The marketing discipline comes of age, 1934‐193628 cited
  • 2016Conceptualisations of the consumer in marketing thought22 cited
  • 2020The Future of Macromarketing: Recommendations Based on a Content Analysis of the Past Twelve Years of the Journal of Macromarketing21 cited
  • 2012Toward a history of sport branding21 cited
  • 2018Critical historical research method and marketing scholarship20 cited
  • 2011The Changing Nature of Research in theTransportation Journal: Some Historical Perspectives13 cited
  • 2010A History of Historical Research in Marketing13 cited
  • 2016Historical Research in Marketing: Literature, Knowledge, and Disciplinary Status11 cited
  • 2009Historical Perspectives in Marketing Education11 cited
  • 2009Editing The History of Marketing Thought10 cited
  • 2009Stanley C. Hollander and the Conferences on Historical Analysis & Research in Marketing9 cited