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Customer preference based optimization in selecting product/service variety · Study

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ArticleCustomer preference based optimization in selecting product/service variety

Nariaki Nishino2014

OA

Articlebronze2014

Customer preference based optimization in selecting product/service variety

Nariaki Nishino · Takeshi Takenaka · Hitoshi Koshiba

16 citations·0/0 files stored·CIRP Annals

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Consumer Market Behavior and Pricing Supply Chain and Inventory Management Product Development and Customization

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References

1999Mass customization: The new frontier in business competition 2004Building and sustaining profitable customer loyalty for the 21st century 1993Mass customization: The new frontier in business competition 2013Product variety management 2009Why is Assortment Planning so Difficult for Retailers? A Framework and Research Agenda 2003The Customer Centric Enterprise: Advances in Mass Customization and Personalization 2003The Customer Centric Enterprise 2011Retail category management: State-of-the-art review of quantitative research and software applications in assortment and shelf space management

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2016An approach for steering products and services offering variety towards economic and environmental sustainability

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2010Overcoming the customization-responsiveness squeeze by using product configurators: Beyond anecdotal evidencearticle · 5 shared references 2013Sales configurator capabilities to avoid the product variety paradox: Construct development and validationarticle · 5 shared references 2009Standard vs. Custom Products: Variety, Lead Time, and Price Competitionarticle · 4 shared references 2014Increasing the consumer-perceived benefits of a mass-customization experience through sales-configurator capabilitiesarticle · 4 shared references 2012Customer preferences for customized household furniturearticle · 4 shared references 2019Surviving on the long tail: An empirical investigation of business model elements for mass customizationarticle · 4 shared references

Details

Year2014

Typearticle

Published2014-01-01

VenueCIRP Annals

ISSN-L0007-8506

Languageen

Citations16

Files0 public / 0

ShelfConsumer Market Behavior and Pricing

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doi10.1016/j.cirp.2014.03.109

openalex_workW1971969768

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