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Measuring consumer quality judgements

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References

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Cited by

2020FMCG firms’ margin management: consumer trade-offs among product price, quantity and quality20 cited
2005Packaging as a brand communication vehicle20 cited
2015Fruit and Vegetable Consumers’ Behavior: Implications for Organized Retailers in Emerging Markets18 cited
2010Attributes and benefits of branded bread: case Artesaani17 cited
2015

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Does the consumers’ buying behavior differ for vegetarian and non-vegetarian food products?

16 cited

2014Price Sensitivity Measurement Depending on Brand Awareness: A Case of Ziede Brand16 cited

2012THE INFLUENCE OF FOOD PRODUCT PACKAGING ATTRIBUTES IN PURCHASE DECISION: A STUDY AMONG CONSUMERS IN PENANG, MALAYSIA16 cited