Citation map · Study

SZodixStudyAcademic Library

Shelves Open access

Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated

The effects of corporate brand attributes on attitudinal and behavioural consumer loyalty

16 references·16 citing·45 second hopsampled

FromToDepth

this work references cited by second hop· second hop is a sample of the most-cited connections

References

1981Evaluating Structural Equation Models with Unobservable Variables and Measurement Error108,884 cited
1951Coefficient Alpha and the Internal Structure of Tests43,892 cited
2010Strategic management a stakeholder approach24,023 cited
1979A Paradigm for Developing Better Measures of Marketing Constructs16,553 cited
1988Possessions and the Extended Self9,050 cited
2001Consumer perceived value: The development of a multiple item scale6,635 cited
1994Customer Loyalty: Toward an Integrated Conceptual Framework6,599 cited
1999Corporate Social Responsibility6,435 cited
1988An Updated Paradigm for Scale Development Incorporating Unidimensionality and Its Assessment6,290 cited
1997Dimensions of Brand Personality5,056 cited
2001Does Doing Good Always Lead to Doing Better? Consumer Reactions to Corporate Social Responsibility4,659 cited
1977Marketing Research: Methodological Foundations4,351 cited
1997The Company and the Product: Corporate Associations and Consumer Product Responses4,189 cited
1997Dimensions of Brand Personality4,046 cited
1996Measuring Brand Equity Across Products and Markets3,591 cited

Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work

1996Built to last: Successful habits of visionary companies2,307 cited

Cited by

2016The impact of four CSR dimensions on a gaming company’s image and customers’ revisit intentions177 cited
2018Branding the family firm: A review, integrative framework proposal, and research agenda166 cited
2013Corporate branding, emotional attachment and brand loyalty: the case of luxury fashion branding164 cited
2014Projecting corporate brand image and behavioral response in business schools: Cognitive or affective brand attributes?163 cited
2011The Role of CSR in the Corporate Identity of Banking Service Providers158 cited
2013Beyond loyalty: customer satisfaction, loyalty, and fortitude150 cited
2020The effects of trust and peer influence on corporate brand—Consumer relationships and consumer loyalty127 cited
2019Customer experience, well-being, and loyalty in the spa hotel context: integrating the top-down & bottom-up theories of well-being96 cited
2010Building customer–brand relationships in the mobile communications market: The role of brand tribalism and brand reputation90 cited
2017CSR and corporate branding effect on brand loyalty: a study on Indian banking industry89 cited
2023Gen Z’s Motivations towards Sustainable Fashion and Eco-Friendly Brand Attributes: The Case of Vinted72 cited
2009“Both sides now”: aligning external and internal branding for a socially responsible era70 cited
2015The influence of customer loyalty on small island economies: an empirical and exploratory study63 cited
2021How self-gratification and social values shape revisit intention and customer loyalty of Airbnb customers60 cited
2013Perceived Benefits of Retail Loyalty Programs: Their Effects on Program Loyalty and Customer Loyalty57 cited
2015Service quality appraisal: a study of interactions57 cited