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Price Fairness: Good and Service Differences and the Role of Vendor Costs

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References

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2004Customers' Reactions to Price Increases: Do Customer Satisfaction and Perceived Motive Fairness Matter?

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299 cited

2003Who is the fairest of them all? An attributional approach to price fairness perceptions276 cited

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2008Expanding Business-to-Business Customer Relationships: Modeling the Customer's Upgrade Decision179 cited
2017Consumer reliance on intangible versus tangible attributes in service evaluation: the role of construal level151 cited
2008When 2 + 2 is Not the Same as 1 + 3: Variations in Price Sensitivity across Components of Partitioned Prices145 cited
2010Consumer Reactions to CSR: A Brazilian Perspective139 cited
2009Effects of Consumers’ Efforts on Price and Promotion Fairness Perceptions137 cited
2015Better Not Smile at the Price: The Differential Role of Brand Anthropomorphization on Perceived Price Fairness122 cited
2010Influences of consumer characteristics on fairness perceptions of revenue management pricing in the hotel industry121 cited
2012The Benefit of Uniform Price for Branded Variants110 cited
2015When will price increases associated with company donations to charity be perceived as fair?104 cited
2008Developing a model of antecedents to consumers' perceptions and evaluations of price unfairness99 cited
2015Personalized pricing and price fairness98 cited
2013Procedural and Distributive Fairness: Determinants of Overall Price Fairness89 cited
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