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Systems selling in the aircraft industry · Study

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ArticleSystems selling in the aircraft industry

Stanley J. Paliwoda1993

Article1993

Systems selling in the aircraft industry

Stanley J. Paliwoda · Andrea J. Bonaccorsi

22 citations·0/0 files stored·Industrial Marketing Management

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Quality and Supply Management Customer Service Quality and Loyalty Outsourcing and Supply Chain Management

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References

1991Interfirm Adaptation in Business Relationships 1986Changing Patterns of International Competition 1988Strategic supplier selection: Understanding long-term buyer relationships 2013Relationship atmosphere in international business 1991How reverse marketing changes buyer—seller roles 1987Relationship Strength and Stability in International and Domestic Industrial Marketing

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2015Which types of multi-stage marketing increase direct customers' willingness-to-pay? Evidence from a scenario-based experiment in a B2B setting

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Details

Year1993

Typearticle

Published1993-05-01

VenueIndustrial Marketing Management

ISSN-L0019-8501

Languageen

Citations22

Files0 public / 0

ShelfQuality and Supply Management

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doi10.1016/0019-8501(93)90042-6

openalex_workW1993737652

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