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Magic Numbers: Psychological Aspects of Menu Pricing
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Magic Numbers: Psychological Aspects of Menu Pricing (1982)Magic Numbers: Psychological Aspects of M…The influence of preciseness of price information on the travel option choice (2020)The influence of preciseness …The use of odd-ending numbers in the pricing of five tourism services in three different cultures (2017)The use of odd-ending numbers…Eastern versus Western Culture Pricing Strategy: Superstition, Lucky Numbers, and Localization (2017)Eastern versus Western Cultur…Life could be so easy: the convenience effect of round price endings (2015)Life could be so easy: the co…Bid Roundness Under Collusion in Japanese Procurement Auctions (2013)Bid Roundness Under Collusion…Restaurant Profitability Management (2010)Restaurant Profitability Mana…High‐low context cultures and price‐ending practices (2007)High‐low context cultures and…Price endings: magic and math (2006)Price endings: magic and mathThe use of 9‐ending prices: contrasting the USA with Poland (2004)The use of 9‐ending prices: c…Clustering in Real Estate Prices: Determinants and Consequences (2004)Clustering in Real Estate Pri…The impact of price thresholds on profit contribution — Should retailers set 9-ending prices? (1999)The impact of price threshold…Consumer Savings in Complementary Product Bundles (1999)Consumer Savings in Complemen…Estimating the effect of odd pricing (1998)Estimating the effect of odd …The Widespread Use of Odd Pricing in the Retail Sector (1997)The Widespread Use of Odd Pri…The effect of odd pricing on demand (1997)The effect of odd pricing on …Pricing Strategies for Menus (1990)Pricing Strategies for MenusAvailability: A heuristic for judging frequency and probability (1973)Why do NASDAQ Market Makers Avoid Odd-Eighth Quotes? (1994)Marketing management: analysis. planning. implementation and control (2000)Are All Heuristics Created Equal? Evidence from P2P Investments (2020)Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)On the Evaluation of Structural Equation Models (1988)Do subjects from high and low context cultures attribute different meanings to tourism services with 9-ending prices? 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  • 1999The impact of price thresholds on profit contribution — Should retailers set 9-ending prices?80 cited
  • 2010Restaurant Profitability Management77 cited
  • 2004Clustering in Real Estate Prices: Determinants and Consequences72 cited
  • 1997The effect of odd pricing on demand69 cited
  • 1999Consumer Savings in Complementary Product Bundles67 cited
  • 1997The Widespread Use of Odd Pricing in the Retail Sector62 cited
  • 2017Eastern versus Western Culture Pricing Strategy: Superstition, Lucky Numbers, and Localization59 cited
  • 2007High‐low context cultures and price‐ending practices48 cited
  • 2015Life could be so easy: the convenience effect of round price endings44 cited
  • 2020The influence of preciseness of price information on the travel option choice43 cited
  • 2004The use of 9‐ending prices: contrasting the USA with Poland40 cited
  • 2013Bid Roundness Under Collusion in Japanese Procurement Auctions40 cited
  • 1998Estimating the effect of odd pricing38 cited
  • 2017The use of odd-ending numbers in the pricing of five tourism services in three different cultures36 cited
  • 2006

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Price endings: magic and math
34 cited
  • 1990Pricing Strategies for Menus31 cited