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Decisive visual saliency and consumers׳ in-store decisions
16 references·15 citing·52 second hop
Decisive visual saliency and consumers׳ in-store decisions (2014)Decisive visual saliency and consumers׳ i…Understanding consumers' in-store visual perception: The influence of package design features on visual attention (2013)Understanding consumers' in-s…Relative visual saliency differences induce sizable bias in consumer choice (2011)Relative visual saliency diff…Visual fixations and the computation and comparison of value in simple choice (2010)Visual fixations and the comp…Visual influence on in-store buying decisions: an eye-track experiment on the visual influence of packaging design (2007)Visual influence on in-store …Escaping the tyranny of choice: when fewer attributes make choice easier (2007)Escaping the tyranny of choic…Perspectives on consumer decision making: an integrated approach (2005)Perspectives on consumer deci…The Tyranny of Choice (2004)The Tyranny of ChoiceWhen choice is demotivating: Can one desire too much of a good thing? (2000)When choice is demotivating: …When choice is demotivating: Can one desire too much of a good thing? (2000)When choice is demotivating: …The verbal and visual components of package design (2000)The verbal and visual compone…The strategic role of retail brands in British grocery retailing (2000)The strategic role of retail …Visual attention during brand choice: The impact of time pressure and task motivation (1999)Visual attention during brand…Price Search in the Retail Grocery Market (1996)Price Search in the Retail Gr…Price, Product Information, and Purchase Intention: An Empirical Study (1994)Price, Product Information, a…An Examination of Consumer Decision Making for a Common Repeat Purchase Product (1984)An Examination of Consumer De…Adding Asymmetrically Dominated Alternatives: Violations of Regularity and the Similarity Hypothesis (1982)Adding Asymmetrically Dominat…Is brand differentiation necessary for success? The role of purchase goal and confidence in the brand’s position (2022)Is brand differentiation nece…Why display motion on packaging? The effect of implied motion on consumer behavior (2021)Why display motion on packagi…The Effects of Innovative Visual Design on Consumer Attitude (2021)The Effects of Innovative Vis…Sounds Healthy: Modelling sound-evoked consumer food choice through visual attention (2021)Sounds Healthy: Modelling sou…Private‐label consumer studies: A review and future research agenda (2021)Private‐label consumer studie…Eco depletion: The impact of hunger on prosociality by means of environmentally friendly attitudes and behavior (2021)Eco depletion: The impact of …An experimental study of the effect of packaging colour on children's evaluation of packaging and attitude towards the brand (2021)An experimental study of the …Visual Cultural Biases in Food Classification (2020)Visual Cultural Biases in Foo…Ketchup with your fries? Utilizing complementary product displays to transfer attention to a focal product (2020)Ketchup with your fries? Util…The role of identification in frontline employee decision-making (2018)The role of identification in…How the layout of a unit price label affects eye-movements and product choice: An eye-tracking investigation (2018)How the layout of a unit pric…Digital visual engagement: influencing purchase intentions on Instagram (2018)Digital visual engagement: in…A discussion framework of store image and patronage: a literature review (2018)A discussion framework of sto…Unsold is unseen … or is it? Examining the role of peripheral vision in the consumer choice process using eye-tracking methodology (2017)Unsold is unseen … or is it? …Marketing mix effects on private labels brand equity (2016)Marketing mix effects on priv…Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Structural equation modeling in practice: A review and recommended two-step approach. (1988)Measuring the Price Knowledge Shoppers Bring to the Store (2002)Consumer information search behavior and the internet (2003)Organizational learning capability: a proposal of measurement (2004)Advances in Consumer Research (2025)Choices, Values, and Frames (2000)Heuristics and Biases: The Psychology of Intuitive Judgment (2004)The Attentional Drift-Diffusion Model Extends to Simple Purchasing Decisions (2012)Choices, Values, and Frames (2013)Nudging healthier food and beverage choices through salience and priming. 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References

  • 2000When choice is demotivating: Can one desire too much of a good thing?2,885 cited
  • 2000When choice is demotivating: Can one desire too much of a good thing?2,564 cited
  • 1982Adding Asymmetrically Dominated Alternatives: Violations of Regularity and the Similarity Hypothesis1,944 cited
  • 2010Visual fixations and the computation and comparison of value in simple choice1,406 cited
  • 1994Price, Product Information, and Purchase Intention: An Empirical Study1,005 cited
  • 1984An Examination of Consumer Decision Making for a Common Repeat Purchase Product776 cited
  • 1999Visual attention during brand choice: The impact of time pressure and task motivation602 cited
  • 2011Relative visual saliency differences induce sizable bias in consumer choice395 cited
  • 2000The verbal and visual components of package design395 cited
  • 1996Price Search in the Retail Grocery Market386 cited
  • 2000The strategic role of retail brands in British grocery retailing335 cited
  • 2007Visual influence on in-store buying decisions: an eye-track experiment on the visual influence of packaging design319 cited
  • 2004The Tyranny of Choice290 cited
  • 2013Understanding consumers' in-store visual perception: The influence of package design features on visual attention274 cited

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  • 2005Perspectives on consumer decision making: an integrated approach218 cited
  • 2007Escaping the tyranny of choice: when fewer attributes make choice easier190 cited
  • Cited by

    • 2018Digital visual engagement: influencing purchase intentions on Instagram137 cited
    • 2017Unsold is unseen … or is it? Examining the role of peripheral vision in the consumer choice process using eye-tracking methodology69 cited
    • 2016Marketing mix effects on private labels brand equity68 cited
    • 2018How the layout of a unit price label affects eye-movements and product choice: An eye-tracking investigation52 cited
    • 2021Sounds Healthy: Modelling sound-evoked consumer food choice through visual attention51 cited
    • 2021Why display motion on packaging? The effect of implied motion on consumer behavior48 cited
    • 2018A discussion framework of store image and patronage: a literature review43 cited
    • 2021Eco depletion: The impact of hunger on prosociality by means of environmentally friendly attitudes and behavior40 cited
    • 2021Private‐label consumer studies: A review and future research agenda28 cited
    • 2018The role of identification in frontline employee decision-making22 cited
    • 2020Ketchup with your fries? Utilizing complementary product displays to transfer attention to a focal product19 cited
    • 2020Visual Cultural Biases in Food Classification18 cited
    • 2021An experimental study of the effect of packaging colour on children's evaluation of packaging and attitude towards the brand14 cited
    • 2021The Effects of Innovative Visual Design on Consumer Attitude13 cited
    • 2022Is brand differentiation necessary for success? The role of purchase goal and confidence in the brand’s position11 cited