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Customer relationship management in retailing: A content analysis of retail trade journals

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References

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2011An analysis of the papers published inTotal Quality Management & Business Excellencefrom 1995 through 2008

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53 cited

2015Revisiting Relationship Marketing and Customer Relationship Management in Leading Tourism and Hospitality Journals: Research Trends From 2001 to 201340 cited

2022“I can get no e-satisfaction”. What analytics say? Evidence using satisfaction data from e-commerce38 cited

2018Systematic review of hospitality CRM research37 cited

2008The Functionality And Usage Of Crm Systems33 cited

2023The nexus between quality of customer relationship management systems and customers' satisfaction: Evidence from online customers’ reviews30 cited

2018Using big data database to construct new GFuzzy text mining and decision algorithm for targeting and classifying customers26 cited

2014Development of quality management in Taiwan the past, present and future20 cited

2019Online Grocery Shopping Acceptance: The Impact on the Perception of New Technologies and Loyalty in Retailing18 cited

2025Transforming business-to-business marketing from tradition to digitalization: a taxonomic review of current trends, methodologies and future paths18 cited

2024Hospitality for prime consumers and others under the retail management18 cited

2013Predictive audit analytics18 cited

2012Analytical Customer Relationship Management in Retailing Supported by Data Mining Techniques11 cited

2020Clustering of bank customers based on lifetime value using data mining methods10 cited