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An empirical evaluation of the kapferer‐laurent consumer involvement profile scale

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References

2025Advances in Consumer Research13,264 cited
1985Measuring the Involvement Construct6,012 cited
1983Advances in Consumer Research2,879 cited
1992Advances in Consumer Research2,863 cited
1985Measuring Consumer Involvement Profiles2,247 cited
1984Audience Involvement in Advertising: Four Levels1,017 cited
1986Conceptualizing Involvement631 cited
1948The Psychology of Ego-Involvements343 cited
1984Conceptualization and Operationalization of Involvement272 cited
1979Attitude research plays for high stakes265 cited
1992A Revised Product Involvement Inventory: Improved Usability and Validity222 cited
1982Validation of an S-O-R Model for Situation, Enduring, and Response Components of Involvement208 cited
1986A Comparison of Alternative Recognition Measures of Advertising Effectiveness188 cited
1990An Empirical Assessment of Multiple Operationalizations of Involvement179 cited
1987The Zaichkowsky Personal Involvement Inventory: Modification and Extension168 cited
1989A Theoretical Analysis of Two Recent Measures of Involvement

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143 cited

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2003International leisure tourists’ involvement profile249 cited
1999Consumer Involvement in Services70 cited
2015Perceived brand quality as a way to superior customer perceived value crossing by moderating effects58 cited
2007A cross‐national study of the individual and national–cultural nomological network of consumer involvement49 cited
2003La mobilité du consommateur en magasin : une étude exploratoire de l'influence de l'aménagement spatial sur les stratégies d'appropriation des espaces de grande distribution48 cited
2010The importance of consumer involvement and implications for new product development47 cited
2011Evaluation of the effects of product involvement facets on brand loyalty42 cited
2009Brand switching in clothing: the role of variety‐seeking drive and product category‐level characteristics40 cited
2011Segmenting the market through the determinants of involvement: The case of fair trade38 cited
1997L'implication et l'enfant: proposition d'une échelle de mesure31 cited
2000Involvement: an unfinished story?29 cited
2001Psychological, attitudinal and behavioural characteristics of Irish speciality cheese customers26 cited
2011Exploring the multidimensional role of involvement and perceived risk in brand extension23 cited
2008Longitudinale Betrachtung der Kognitiven Dissonanz17 cited
2013Consumer attitude towards brand extension17 cited
2001How prospective students choose universities: a buyer behaviour perspective16 cited