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The Effects of Physiological Arousal on Information Processing and Persuasion

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References

1986The Elaboration Likelihood Model of Persuasion8,811 cited
1960Conflict, arousal, and curiosity.6,018 cited
1980Heuristic versus systematic information processing and the use of source versus message cues in persuasion.5,511 cited
1983Central and Peripheral Routes to Advertising Effectiveness: The Moderating Role of Involvement4,602 cited
1981Attitudes and Persuasion: Classic and Contemporary Approaches3,368 cited
2017Communication And Persuasion2,240 cited
1971Decision and stress1,687 cited
1986Affective Responses Mediating Acceptance of Advertising1,076 cited
1986Central and peripheral routes to persuasion: An individual difference perspective.1,068 cited
1975Mind and emotion891 cited
1984Personality, motivation, and performance: A theory of the relationship between individual differences and information processing.831 cited
1986Consumer Response to Television Commercials: The Impact of Involvement and Background Music on Brand Attitude Formation627 cited
1976Distraction can enhance or reduce yielding to propaganda: Thought disruption versus effort justification.611 cited
1987Attitudes And Attitude Change516 cited
1981Attitude and Attitude Change

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471 cited

1972Excitation transfer from physical exercise to subsequent aggressive behavior258 cited

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