Cited by

• 2006Churn prediction in subscription services: An application of support vector machines while comparing two parameter-selection techniques432 cited
• 2004Customer base analysis: partial defection of behaviourally loyal clients in a non-contractual FMCG retail setting425 cited
• 2010Building comprehensible customer churn prediction models with advanced rule induction techniques366 cited
• 2005Computer assisted customer churn management: State-of-the-art and future trends340 cited
• 2006Customer churn analysis: Churn determinants and mediation effects of partial defection in the Korean mobile telecommunications service industry325 cited
• 2009Customer churn prediction by hybrid neural networks321 cited
• 2005Predicting customer retention and profitability by using random forests and regression forests techniques308 cited
• 2008Forecasting and operational research: a review287 cited
• 2004Predicting online-purchasing behaviour267 cited
• 2018A machine learning framework for customer purchase prediction in the non-contractual setting267 cited
• 2002Whose Culture Matters? Near-Market Knowledge and Its Impact on Foreign Market Entry Timing244 cited
• 2006CRM at a pay-TV company: Using analytical models to reduce customer attrition by targeted marketing for subscription services241 cited
• 2011Credit card churn forecasting by logistic regression and decision tree225 cited
• 2016Customer churn prediction in the telecommunication sector using a rough set approach222 cited
• 2002Bayesian neural network learning for repeat purchase modelling in direct marketing218 cited
• 2004Joint optimization of customer segmentation and marketing policy to maximize long-term profitability192 cited