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Matching Health Messages to Information-Processing Styles: Need for Cognition and Mammography Utilization

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2009When message-frame fits salient cultural-frame, messages feel more persuasive107 cited
2005Motivating Cancer Prevention and Early Detection Behaviors using Psychologically Tailored Messages

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2011Message sidedness in advertising: The moderating roles of need for cognition and time pressure in persuasion53 cited

2005Getting the Biggest Bang for Your Health Education Buck50 cited

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2006Need for Cognition and Message Complexity in Motivating Fruit and Vegetable Intake Among Callers to the Cancer Information Service42 cited

2011Seeking and Processing Influenza Vaccine Information: A Study of Health Care Workers at a Large Urban Hospital40 cited

2018Can you elaborate on that? Addressing participants’ need for cognition in computer-tailored health behavior interventions37 cited

2008Seeing oneself in one’s choices: Construal level and self-pertinence of electoral and consumer decisions36 cited

2008Resonance as a Mediating Factor Accounting for the Message Effect in Tailored Communication-Examining Crisis Communication in a Tourism Context35 cited

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2018Media Marathoning and Health Coping28 cited