SZodixStudyAcademic Library
ShelvesOpen access
Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated
The conversation age: the opportunity for public relations
6 references·5 citing·52 second hop
The conversation age: the opportunity for public relations (2012)The conversation age: the opportunity for…Community relations 2.0. (2009)Community relations 2.0.Brand misconduct: Consequences on consumer–brand relationships (2009)Brand misconduct: Consequence…New Media, New Influencers and Implications for Public Relations (2008)New Media, New Influencers an…How Blogs and Social Media are Changing Public Relations and the Way it is Practiced (2008)How Blogs and Social Media ar…Trust‐based commitment: multidimensional consumer‐brand relationships (2005)Trust‐based commitment: multi…The obstinate audience: The influence process from the point of view of social communication. (1964)The obstinate audience: The i…El retorno de la inversión en las relaciones públicas, una revisión bibliográfica (2020)El retorno de la inversión en…Diyalojik Paydaş İletişimi İçin Twitter Kullanımı (2019)Diyalojik Paydaş İletişimi İç…Facebook discussion of a crisis: authority communication and its relationship to citizens (2016)Facebook discussion of a cris…Does social media usage matter? An analysis of online practices and digital media perceptions of communication practitioners in Europe (2015)Does social media usage matte…Modeling brand post popularity dynamics in online social networks (2014)Modeling brand post popularit…The Commitment-Trust Theory of Relationship Marketing (1994)Consumers and Their Brands: Developing Relationship Theory in Consumer Research (1998)Cutoff criteria for fit indexes in covariance structure analysis: Conventional criteria versus new alternatives (1999)The Process of Customer Engagement: A Conceptual Framework (2008)Examining branding co-creation in brand communities on social media: Applying the paradigm of Stimulus-Organism-Response (2017)Social media marketing: Comparative effect of advertisement sources (2017)The People's Choice (1945)The Effects of Mass Communication (1962)Toward a theory of motive acquisition. (1965)The Role of Theory in Uses and Gratifications Studies (1979)Defining Strategic Communication (2007)Diffusion of Innovations 1 (2019)A Theory of Cognitive Dissonance (1957)Estimating Nonresponse Bias in Mail Surveys (1977)Pine and Gilmore's Concept of Experience Economy and Its Dimensions: An Empirical Examination in Tourism (2011)Consumer response to corporate irresponsible behavior: Moral emotions and virtues (2013)An empirical study of wearable technology acceptance in healthcare (2015)A Theory of Cognitive Dissonance (2017)Automatic Time Series Forecasting: The forecast Package for R (2008)Twitter power: Tweets as electronic word of mouth (2009)Popularity of Brand Posts on Brand Fan Pages: An Investigation of the Effects of Social Media Marketing (2012)Consumer behavior in social commerce: A literature review (2016)Social Media Marketing: A Literature Review and Implications (2016)The Role of Marketer-Generated Content in Customer Engagement Marketing (2019)Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology (1989)The theory of planned behavior (1991)User Acceptance of Information Technology: Toward A Unified View1 (2003)Artificial Intelligence: A Strategic Disruption in Public Relations (2019)Use of Social Media Platforms among Adults in the United States—Behavior on Social Media (2020)Corporate Communication Through Social Networks: The Identification of the Key Dimensions for Dialogic Communication (2021)We the Media: Grassroots Journalism by the People, for the People (2006)Marketing to the social Web: how digital customer communities build your business (2007)Hope for Haiti: An analysis of Facebook and Twitter usage during the earthquake relief efforts (2011)The Gulf Coast oil spill: Extending the theory of image restoration discourse to the realm of social media and beyond petroleum (2011)From Homo Economicus to Homo dialogicus: Rethinking social media use in CSR communication (2015)Trust, Emotion, Sex, Politics, and Science: Surveying the Risk‐Assessment Battlefield (1999)Protecting Organization Reputations During a Crisis: The Development and Application of Situational Crisis Communication Theory (2007)Modelling continuance intention of citizens in government Facebook page: A complementary PLS approach (2017)The Content Analysis Guidebook (2017)Lessons for Crisis Communication on Social Media: A Systematic Review of What Research Tells the Practice (2018)Antagonistic framing of sustainability by energy suppliers (2019)Building dialogic relationships through the world wide web (1998)Toward a dialogic theory of public relations (2002)Dialogic strategies and outcomes: An analysis of environmental advocacy groups’ Facebook profiles (2009)HEALTH COMMUNICATION ON SOCIAL MEDIA: AN ANALYSIS ON THE TWITTER USE OF THE MINISTRY OF HEALTH IN TERMS OF PUBLIC RELATIONS MODELS (2020)Bir Dini Diplomasi Aktörü Olarak Diyanet İşleri Başkanlığı’nın Dijital Hesaplarının Diyalogsal İlişki Açısından Analizi (2021)The Blog-Mediated Crisis Communication Model: Recommendations for Responding to Influential External Blogs (2010)A Work‐In‐Process Literature Review: Incorporating Social Media in Risk and Crisis Communication (2011)Keeping up with the digital age: How the American Red Cross uses social media to build relationships (2011)Why people use social networking sites: An empirical study integrating network externalities and motivation theory (2011)Customer engagement in a Facebook brand community (2012)Managing Brands in the Social Media Environment (2013)
this work references cited by second hop

References

  • 2005Trust‐based commitment: multidimensional consumer‐brand relationships396 cited
  • 1964The obstinate audience: The influence process from the point of view of social communication.266 cited
  • 2009Brand misconduct: Consequences on consumer–brand relationships198 cited
  • 2009Community relations 2.0.197 cited
  • 2008How Blogs and Social Media are Changing Public Relations and the Way it is Practiced159 cited
  • 2008New Media, New Influencers and Implications for Public Relations39 cited

Cited by

  • 2015Does social media usage matter? An analysis of online practices and digital media perceptions of communication practitioners in Europe131 cited
  • 2014Modeling brand post popularity dynamics in online social networks122 cited
  • 2016Facebook discussion of a crisis: authority communication and its relationship to citizens16 cited
  • 2019Diyalojik Paydaş İletişimi İçin Twitter Kullanımı8 cited
  • 2020El retorno de la inversión en las relaciones públicas, una revisión bibliográfica6 cited

Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work