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How to Use Five Letterforms to Gauge a Typeface's Personality: A Research-Driven Method
9 references·7 citing·34 second hop
How to Use Five Letterforms to Gauge a Typeface's Personality: A Research-Driven Method (2005)How to Use Five Letterforms to Gauge a Ty…Technical Communication: A Reader-Centered Approach (2007)Technical Communication: A Re…The Effects of Tutor Expertise in Engineering Writing: A Linguistic Analysis of Writing Tutors' Comments (2004)The Effects of Tutor Expertis…The Rhetoric of Typography: The Persona of Typeface and Text (2003)The Rhetoric of Typography: T…The rhetoric of typography: The awareness and impact of typeface appropriateness (2003)The rhetoric of typography: T…Dynamics in Document Design (1998)Dynamics in Document DesignDesigning Visual Language: Strategies for Professional Communicators (1997)Designing Visual Language: St…Reporting Technical Information (1980)Reporting Technical Informati…A Psychological Study of Typography (1959)A Psychological Study of Typo…A PSYCHOLOGICAL STUDY OF TYPOGRAPHY (1955)A PSYCHOLOGICAL STUDY OF TYPO…Optimizing Handwritten Font Style to Connect With Customers (2022)Optimizing Handwritten Font S…How companies use typeface design to engage consumers in charitable activities (2022)How companies use typeface de…Biomorphic visual identity of a brand and its effects: a holistic perspective (2021)Biomorphic visual identity of…The effects of typefaces on ad effectiveness considering psychological perception and perceived communicator’s power (2020)The effects of typefaces on a…Visual communication in environmental health (2013)Visual communication in envir…Comparing Powerpoint Experts' and University Students' Opinions about Powerpoint Presentations (2008)Comparing Powerpoint Experts'…Audience Perceptions of Fonts in Projected PowerPoint Text Slides (2006)Audience Perceptions of Fonts…The Measurement of Meaning (1957)Introduction to Factor Analysis: What It Is and How to Do It. (1980)The Elements of Typographic Style (1992)Dressed for the Occasion: Font‐Product Congruity in the Perception of Logotype (2006)Perception of fonts: Perceived personality traits and uses (2006)Humanizing Products with Handwritten Typefaces (2018)Politeness : Some Universals in Language Usage (1987)Politeness (1987)Introduction to functional grammar . By M. A. K. Halliday London & Baltimore: Edward Arnold, 1985. Pp. xxxv, 387. (1989)Examining Our Lore: A Survey of Students' and Tutors' Satisfaction with Writing Center Conferences (2009)Scaffolding in the Writing Center (2009)Collaborating With Writing Centers on Interdisciplinary Peer Tutor Training to Improve Writing Support for Engineering Students (2018)Using IT in the undergraduate classroom: should we replace the blackboard with PowerPoint? (2000)The cognitive style of PowerPoint (2003)PowerPoint’s power in the classroom: enhancing students’ self-efficacy and attitudes (2004)The Structure of PowerPoint Presentations: The Art of Grasping Things Whole (2009)Serif or Sans: Visual Font Analytics on Book Covers and Online Advertisements (2019)Media Convergence: Grand Theft Audio: Negotiating Copyright as Composers (2008)Seeing typeface personality: Emotional responses to form as tone (2012)Engineering Writing/Writing Engineering (1990)Genre Systems: Structuring Interaction through Communicative Norms (2002)Procedural Instructions, Principles, and Examples (2011)An Indirect Style in Business Communication (2005)Culture and Cultural Identity in Intercultural Technical Communication (2005)How Technical Communication Textbooks Fail Engineering Students (2009)Effects of Printing Types and Formats on the Comprehension of Scientific Journals (1959)Criticism, Alternatives and Tests: A Conceptual Framework for Improving Typography (1975)Examining children's reading performance and preference for different computer-displayed text (2002)A taxonomy of relationships between images and text (2003)Visual Social Semiotics: Understanding How Still Images Make Meaning (2003)Recent studies of eye movements in reading. (1958)Effects of typographic factors in advertising‐based persuasion: A general model and initial empirical tests (2002)Visual metadiscourse: Designing the considerate text (2000)Teaching Intracultural and Intercultural Communication (2002)
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References

  • 1998Dynamics in Document Design392 cited
  • 1997Designing Visual Language: Strategies for Professional Communicators144 cited
  • 1980Reporting Technical Information131 cited
  • 2003The Rhetoric of Typography: The Persona of Typeface and Text121 cited
  • 2007Technical Communication: A Reader-Centered Approach91 cited
  • 2004The Effects of Tutor Expertise in Engineering Writing: A Linguistic Analysis of Writing Tutors' Comments74 cited
  • 1955A PSYCHOLOGICAL STUDY OF TYPOGRAPHY72 cited
  • 2003The rhetoric of typography: The awareness and impact of typeface appropriateness55 cited
  • 1959A Psychological Study of Typography46 cited

Cited by

  • 2006Audience Perceptions of Fonts in Projected PowerPoint Text Slides32 cited
  • 2008Comparing Powerpoint Experts' and University Students' Opinions about Powerpoint Presentations22 cited
  • 2022How companies use typeface design to engage consumers in charitable activities21 cited
  • 2021Biomorphic visual identity of a brand and its effects: a holistic perspective17 cited
  • 2022Optimizing Handwritten Font Style to Connect With Customers17 cited
  • 2020The effects of typefaces on ad effectiveness considering psychological perception and perceived communicator’s power

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15 cited
  • 2013Visual communication in environmental health9 cited