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The Impact of the Marketing Activities of Family Owned Businesses
16 references·0 citing·52 second hopsampled
The Impact of the Marketing Activities of Family Owned Businesses (2009)The Impact of the Marketing Activities of…Understanding the Marketing Department's Influence within the Firm (2009)Understanding the Marketing D…Web site customer orientations, Web site quality, and purchase intentions: The role of Web site personality (2008)Web site customer orientation…Leveraging Family-Based Brand Identity to Enhance Firm Competitiveness and Performance in Family Businesses (2008)Leveraging Family-Based Brand…Indian consumers' purchase intention toward a United States versus local brand (2008)Indian consumers' purchase in…Governing by Managing Identity Boundaries: The Case of Family Businesses (2008)Governing by Managing Identit…The Long-Term Impact of Loyalty Programs on Consumer Purchase Behavior and Loyalty (2007)The Long-Term Impact of Loyal…Stewardship vs. Stagnation: An Empirical Comparison of Small Family and Non‐Family Businesses* (2007)Stewardship vs. Stagnation: A…Culture, product type, and price influences on consumer purchase intention to buy personalized products online (2007)Culture, product type, and pr…Sustainability: Consumer Perceptions and Marketing Strategies (2006)Sustainability: Consumer Perc…Effects of consumer perceptions of brand experience on the web: brand familiarity, satisfaction and brand trust (2005)Effects of consumer perceptio…Factors influencing consumer perceptions of brand trust online (2004)Factors influencing consumer …Corporate sponsorship of a cause: the role of identification in purchase intent (2003)Corporate sponsorship of a ca…Do role models influence teenagers’ purchase intentions and behavior? (2000)Do role models influence teen…Price, Product Information, and Purchase Intention: An Empirical Study (1994)Price, Product Information, a…Methodological Issues and Considerations in Studying Family Businesses (1989)Methodological Issues and Con…Self Concept, Ideal Self Concept, and Consumer Purchase Intentions (1974)Self Concept, Ideal Self Conc…Book Reviews : Steps to an Ecology of Mind. By GREGORY BATESON. (New York: Ballantine Books, 1972. Pp. xxvi, 517. $1.95.) (1973)Defining the Family Business by Behavior (1999)Agency Relationships in Family Firms: Theory and Evidence (2001)An Overview of the Field of Family Business Studies: Current Status and Directions for the Future (2004)The Discovery of Grounded Theory (2017)The Discovery of Grounded Theory (2017)Structural equation modeling in practice: A review and recommended two-step approach. (1988)The Commitment-Trust Theory of Relationship Marketing (1994)An Integrative Model Of Organizational Trust (1995)A Meta-analysis of Online Trust Relationships in E-commerce (2017)Adoption Intention of Fintech Services for Bank Users: An Empirical Examination with an Extended Technology Acceptance Model (2019)Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)On the Evaluation of Structural Equation Models (1988)Pro‐environmental products: marketing influence on consumer purchase decision (2008)Engagement, telepresence and interactivity in online consumer experience: Reconciling scholastic and managerial perspectives (2009)Online Customer Experience in e-Retailing: An empirical model of Antecedents and Outcomes (2012)Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Social Identity Theory and the Organization (1989)The Social Identity Theory of Intergroup Behavior (2004)SPONSORSHIP-LINKED MARKETING: OPENING THE BLACK BOX (2005)Doing Right Leads to Doing Well: When the Type of CSR and Reputation Interact to Affect Consumer Evaluations of the Firm (2011)Examining individuals’ adoption of healthcare wearable devices: An empirical study from privacy calculus perspective (2016)Firm Resources and Sustained Competitive Advantage (1991)Cutoff criteria for fit indexes in covariance structure analysis: Conventional criteria versus new alternatives (1999)Exploring the concept of familiness: Introducing family firm identity (2010)Contextualizing Performances of Family Firms (2011)A comparative study of CB-SEM and PLS-SEM for theory development in family firm research (2014)A Conceptual Model of Service Quality and Its Implications for Future Research (1985)Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)The Moderating Effect of Prior Knowledge on Cue Utilization in Product Evaluations (1988)Assessing the effects of quality, value, and customer satisfaction on consumer behavioral intentions in service environments (2000)Some New Thoughts on Conceptualizing Perceived Service Quality: A Hierarchical Approach (2001)Consumer Trust, Value, and Loyalty in Relational Exchanges (2002)Estimating Nonresponse Bias in Mail Surveys (1977)Market orientation and performance of export ventures: the process through marketing capabilities and competitive advantages (2010)The role of institutional and reputational factors in the voluntary adoption of corporate social responsibility reporting standards (2010)Challenges and solutions for marketing in a digital era (2014)The Art of Loving (1956)Becoming; Basic Considerations for a Psychology of Personality. (1957)Reliability: A Review of Psychometric Basics and Recent Marketing Practices (1979)Self-Concept in Consumer Behavior: A Critical Review (1982)The Role of Products as Social Stimuli: A Symbolic Interactionism Perspective (1983)Symbols for Sale (2012)Work and motivation (1964)Whence Consumer Loyalty? (1999)The habitual consumer (2009)Consequences of customer loyalty to the loyalty program and to the company (2011)Poisoning Relationships: Perceived Unfairness in Channels of Distribution (2011)Firm resources and sustained competitive advantage (2004)The Role of Family in Family Firms (2006)Dimensionalizing Cultures: The Hofstede Model in Context (2011)Socioemotional Wealth in Family Firms (2012)
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References

  • 1994Price, Product Information, and Purchase Intention: An Empirical Study1,032 cited
  • 2007Stewardship vs. Stagnation: An Empirical Comparison of Small Family and Non‐Family Businesses*1,027 cited
  • 2005Effects of consumer perceptions of brand experience on the web: brand familiarity, satisfaction and brand trust760 cited
  • 1989Methodological Issues and Considerations in Studying Family Businesses676 cited
  • 2007The Long-Term Impact of Loyalty Programs on Consumer Purchase Behavior and Loyalty617 cited
  • 2009Understanding the Marketing Department's Influence within the Firm597 cited
  • 2004Factors influencing consumer perceptions of brand trust online478 cited
  • 2003Corporate sponsorship of a cause: the role of identification in purchase intent423 cited
  • 2008Leveraging Family-Based Brand Identity to Enhance Firm Competitiveness and Performance in Family Businesses419 cited
  • 1974Self Concept, Ideal Self Concept, and Consumer Purchase Intentions388 cited
  • 2008Governing by Managing Identity Boundaries: The Case of Family Businesses380 cited
  • 2007Culture, product type, and price influences on consumer purchase intention to buy personalized products online369 cited
  • 2000Do role models influence teenagers’ purchase intentions and behavior?317 cited
  • 2008Indian consumers' purchase intention toward a United States versus local brand

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288 cited
  • 2006Sustainability: Consumer Perceptions and Marketing Strategies258 cited
  • 2008Web site customer orientations, Web site quality, and purchase intentions: The role of Web site personality253 cited
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