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The impact of brand heritage on customer perceived value
16 references·16 citing·36 second hopsampled
The impact of brand heritage on customer perceived value (2012)The impact of brand heritage on customer …\nThe use of partial least squares path modeling in international marketing (2009)\nThe use of partial least sq…Assimilation of Enterprise Systems: The Effect of Institutional Pressures and the Mediating Role of Top Management1 (2007)Assimilation of Enterprise Sy…Common method biases in behavioral research: A critical review of the literature and recommended remedies. (2003)Common method biases in behav…Index Construction with Formative Indicators: An Alternative to Scale Development (2001)Index Construction with Forma…Modern Methods for Business Research (1998)Modern Methods for Business R…Customer value: The next source for competitive advantage (1997)Customer value: The next sour…Building Strong Brands (1995)Building Strong BrandsScale Development: Theory and Applications. (1992)Scale Development: Theory and…Why we buy what we buy: A theory of consumption values (1991)Why we buy what we buy: A the…Scale Development : Theory and Applications (1991)Scale Development : Theory an…On the Evaluation of Structural Equation Models (1988)On the Evaluation of Structur…Strategic Brand Concept-Image Management (1986)Strategic Brand Concept-Image…Hedonic Consumption: Emerging Concepts, Methods and Propositions (1982)Hedonic Consumption: Emerging…Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Evaluating Structural Equatio…Modern Factor Analysis (1969)Modern Factor AnalysisModern factor analysis (1960)Modern factor analysisBuilding trust in sustainable brands: Revisiting perceived value, satisfaction, customer service, and brand image (2025)Building trust in sustainable…“We buy what we wanna be”: Understanding the effect of brand identity driven by consumer perceived value in the luxury sector (2022)“We buy what we wanna be”: Un…What makes a corporate heritage brand authentic for consumers? A semiotic approach (2021)What makes a corporate herita…The role of product history in consumer response to online second-hand clothing retail service based on circular fashion (2021)The role of product history i…The Curse of the Original: How and When Heritage Branding Reduces Consumer Evaluations of Enhanced Products (2021)The Curse of the Original: Ho…Brand narratives: Content and consequences among heritage brands (2021)Brand narratives: Content and…Heritage luxury brands: insight into consumer motivations across different age groups (2020)Heritage luxury brands: insig…Effects of Brand Heritage on Intentions to Buy of Airline Services: The Mediating Roles of Brand Trust and Brand Loyalty (2020)Effects of Brand Heritage on …Brand antiquity and value perception: Are customers willing to pay higher prices for older brands? (2020)Brand antiquity and value per…Making sense of heritage luxury brands: consumer perceptions across different age groups (2019)Making sense of heritage luxu…To (or not to) label products as artisanal: effect of fashion involvement on customer perceived value (2017)To (or not to) label products…Heritage branding orientation: The case of Ach. Brito and the dynamics between corporate and product heritage brands (2016)Heritage branding orientation…Two sides of a coin: Connecting corporate brand heritage to consumers’ corporate image heritage (2015)Two sides of a coin: Connecti…Effect of university heritage and reputation on attitudes of prospective students (2014)Effect of university heritage…Context and time in brand image constructions (2014)Context and time in brand ima…Time in corporate images: introducing image heritage and image‐in‐use (2013)Time in corporate images: int…A theory of human motivation. (1943)Motivation and Personality (1997)Consumer perceived value: The development of a multiple item scale (2001)Experiential value: conceptualization, measurement and application in the catalog and Internet shopping environment☆11☆This article is based upon the first author’s doctoral dissertation completed while at Georgia Institute of Technology. (2001)Customer Engagement: Exploring Customer Relationships Beyond Purchase (2012)Diffusion of Innovations 1 (2019)A Paradigm for Developing Better Measures of Marketing Constructs (1979)Structural Equations with Latent Variables (1989)Structural Equations with Latent Variables. (1991)Behavioral Intention Formation in Knowledge Sharing: Examining the Roles of Extrinsic Motivators, Social-Psychological Forces, and Organizational Climate1 (2005)Using PLS Path Modeling for Assessing Hierarchical Construct Models: Guidelines and Empirical Illustration1 (2009)Specification, evaluation, and interpretation of structural equation models (2011)Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Self-Reports in Organizational Research: Problems and Prospects (1986)Technology Acceptance Model 3 and a Research Agenda on Interventions (2008)Sources of Method Bias in Social Science Research and Recommendations on How to Control It (2011)Common Method Bias in PLS-SEM (2015)Coefficient Alpha and the Internal Structure of Tests (1951)Structural equation modeling in practice: A review and recommended two-step approach. (1988)When to use and how to report the results of PLS-SEM (2018)Significance tests and goodness of fit in the analysis of covariance structures. (1980)The Standard Edition of the Complete Psychological Works of Sigmund Freud (1953)An Information Processing Theory of Consumer Choice (1979)Work and/or Fun: Measuring Hedonic and Utilitarian Shopping Value (1994)The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty (2001)Understanding Customer Experience Throughout the Customer Journey (2016)Advances in Consumer Research (2025)An assessment of the use of partial least squares structural equation modeling in marketing research (2011)PLS-SEM: Indeed a Silver Bullet (2011)A new criterion for assessing discriminant validity in variance-based structural equation modeling (2014)Economic Forces and the Stock Market (1986)The structure of negative emotional states: Comparison of the Depression Anxiety Stress Scales (DASS) with the Beck Depression and Anxiety Inventories (1995)An updated and expanded assessment of PLS-SEM in information systems research (2017)Scale Development Research (2006)Making sense of Cronbach's alpha (2011)PSYCHOLOGICAL, EMPOWERMENT IN THE WORKPLACE: DIMENSIONS, MEASUREMENT AND VALIDATION. 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References

  • 1981Evaluating Structural Equation Models with Unobservable Variables and Measurement Error108,884 cited
  • 2003Common method biases in behavioral research: A critical review of the literature and recommended remedies.81,863 cited
  • 1988On the Evaluation of Structural Equation Models26,139 cited
  • 1991Scale Development : Theory and Applications15,552 cited
  • 2009\nThe use of partial least squares path modeling in international marketing11,331 cited
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  • 1969Modern Factor Analysis2,574 cited

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  • 1986Strategic Brand Concept-Image Management2,198 cited
  • Cited by

    • 2021The role of product history in consumer response to online second-hand clothing retail service based on circular fashion116 cited
    • 2016Heritage branding orientation: The case of Ach. Brito and the dynamics between corporate and product heritage brands69 cited
    • 2021The Curse of the Original: How and When Heritage Branding Reduces Consumer Evaluations of Enhanced Products63 cited
    • 2015Two sides of a coin: Connecting corporate brand heritage to consumers’ corporate image heritage60 cited
    • 2013Time in corporate images: introducing image heritage and image‐in‐use58 cited
    • 2025Building trust in sustainable brands: Revisiting perceived value, satisfaction, customer service, and brand image54 cited
    • 2021What makes a corporate heritage brand authentic for consumers? A semiotic approach50 cited
    • 2021Brand narratives: Content and consequences among heritage brands44 cited
    • 2014Context and time in brand image constructions43 cited
    • 2020Effects of Brand Heritage on Intentions to Buy of Airline Services: The Mediating Roles of Brand Trust and Brand Loyalty42 cited
    • 2022“We buy what we wanna be”: Understanding the effect of brand identity driven by consumer perceived value in the luxury sector41 cited
    • 2017To (or not to) label products as artisanal: effect of fashion involvement on customer perceived value41 cited
    • 2020Brand antiquity and value perception: Are customers willing to pay higher prices for older brands?41 cited
    • 2014Effect of university heritage and reputation on attitudes of prospective students41 cited
    • 2020Heritage luxury brands: insight into consumer motivations across different age groups35 cited
    • 2019Making sense of heritage luxury brands: consumer perceptions across different age groups29 cited