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Branding China: The Ultimate Challenge in Reputation Management?
16 references·3 citing·34 second hop
Branding China: The Ultimate Challenge in Reputation Management? (2006)Branding China: The Ultimate Challenge in…Destination Branding: creating the Unique Destination Proposition (2005)Destination Branding: creatin…Corporate Reputation and Competitiveness (2005)Corporate Reputation and Comp…Country equity and country branding: Problems and prospects (2002)Country equity and country br…Country as brand, product, and beyond: A place marketing and brand management perspective (2002)Country as brand, product, an…A country — can it be repositioned? Spain — the success story of country branding (2002)A country — can it be reposit…A review and meta-analysis of country-of-origin research (1999)A review and meta-analysis of…A Meta-Analysis of Country-of-Origin Effects (1995)A Meta-Analysis of Country-of…The Political Logic of Economic Reform in China (1994)The Political Logic of Econom…The Political Logic of Economic Reform in China (1993)The Political Logic of Econom…Marketing Places: Attracting Investment, Industry, and Tourism to Cities, States, and Nations (1993)Marketing Places: Attracting …Matching Product Catgeory and Country Image Perceptions: A Framework for Managing Country-of-Origin Effects (1992)Matching Product Catgeory and…Country-of-Origin Effects for Uni-National and Bi-National Products (1988)Country-of-Origin Effects for…The Impact of Selected Environmental Forces Upon Consumers' Willingness to Buy Foreign Products (1983)The Impact of Selected Enviro…A Comparative "Made in" Product Image Survey among Japanese Businessmen (1977)A Comparative "Made in" Produ…A Comparison of Japanese and U.S. Attitudes toward Foreign Products (1970)A Comparison of Japanese and …A Comparison of Japanese and U. S. Attitudes toward Foreign Products (1970)A Comparison of Japanese and …Reputational risk as a factor in the offshore location choice (2021)Reputational risk as a factor…Factores determinantes de la reputación gubernamental: una ponderación a través del algoritmo de Saaty (2019)Factores determinantes de la …Impact of Country of Origin on Indian Consumers-study of Chinese Brands (2014)Impact of Country of Origin o…Competing on the Eight Dimensions of Quality (1987)Consumer Ethnocentrism: Construction and Validation of the CETSCALE (1987)Managing brand equity : capitalizing on the value of a brand name. (1991)Relational network brands: Towards a conceptual model of place brands (2004)Destination Branding: Insights and Practices from Destination Management Organizations (2005)A model of destination branding: Integrating the concepts of the branding and destination image (2010)Country-of-Origin Effects on Product Evaluations (1982)Branding the nation: What is being branded? (2005)The influence of country image structure on consumer evaluations of foreign products (2005)A model of customer-based brand equity and its application to multiple destinations (2008)The nature and measurement of meaning. (1952)Country Image: Halo or Summary Construct? (1989)The Animosity Model of Foreign Product Purchase: An Empirical Test in the People's Republic of China (1998)Information and Consumer Behavior (1970)Measuring a multi-dimensional construct: Country image (1993)The Effects of Extrinsic Product Cues on Consumers' Perceptions of Quality, Sacrifice, and Value (2000)The Competitive Advantage of Nations (1991)Consumers and Their Brands: Developing Relationship Theory in Consumer Research (1998)Domestic Country Bias, Country-of-Origin Effects, and Consumer Ethnocentrism: A Multidimensional Unfolding Approach (2004)Exploring consumer status and conspicuous consumption (2004)Literature review as a research methodology: An overview and guidelines (2019)Affective Images of Tourism Destinations (1997)A model of destination image formation (1999)Tourism image, evaluation variables and after purchase behaviour: inter-relationship (2001)Market Transition and the Persistence of Power: The Changing Stratification System in Urban China (1996)Presidents, Parliaments, And Policy (2001)POLITICAL SELECTION IN CHINA: THE COMPLEMENTARY ROLES OF CONNECTIONS AND PERFORMANCE (2015)Destination branding and the role of the stakeholders: The case of New Zealand (2003)Brand personality of tourist destinations: An application of self-congruity theory (2010)Branding the nation: Towards a better understanding (2010)On the Use of College Students in Social Science Research: Insights from a Second-Order Meta-analysis (2001)China's Long March toward Rule of Law (2002)Getting Ahead in the Communist Party: Explaining the Advancement of Central Committee Members in China (2012)Autocratic Breakdown and Regime Transitions: A New Data Set (2014)
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References

  • 2002Country as brand, product, and beyond: A place marketing and brand management perspective1,889 cited
  • 1999A review and meta-analysis of country-of-origin research1,603 cited
  • 1993Marketing Places: Attracting Investment, Industry, and Tourism to Cities, States, and Nations1,556 cited
  • 1992Matching Product Catgeory and Country Image Perceptions: A Framework for Managing Country-of-Origin Effects1,150 cited
  • 1988Country-of-Origin Effects for Uni-National and Bi-National Products961 cited
  • 1995A Meta-Analysis of Country-of-Origin Effects952 cited
  • 1993The Political Logic of Economic Reform in China845 cited
  • 2002Country equity and country branding: Problems and prospects767 cited
  • 1994The Political Logic of Economic Reform in China677 cited
  • 2005Destination Branding: creating the Unique Destination Proposition627 cited
  • 1970A Comparison of Japanese and U.S. Attitudes toward Foreign Products590 cited
  • 1977A Comparative "Made in" Product Image Survey among Japanese Businessmen428 cited
  • 2005Corporate Reputation and Competitiveness374 cited
  • 1983The Impact of Selected Environmental Forces Upon Consumers' Willingness to Buy Foreign Products373 cited
  • 1970A Comparison of Japanese and U. S. Attitudes toward Foreign Products

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373 cited
  • 2002A country — can it be repositioned? Spain — the success story of country branding372 cited
  • Cited by

    • 2021Reputational risk as a factor in the offshore location choice11 cited
    • 2014Impact of Country of Origin on Indian Consumers-study of Chinese Brands8 cited
    • 2019Factores determinantes de la reputación gubernamental: una ponderación a través del algoritmo de Saaty4 cited