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Sources, uses, and forms of data in the new product development process

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References

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1983Information Richness. A New Approach to Managerial Behavior and Organization Design2,262 cited
1997Information technology as competitive advantage: the role of human, business, and technology resources2,087 cited
1993The Voice of the Customer

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1,969 cited

1990Stage-gate systems: A new tool for managing new products1,842 cited

Cited by

2010The impact of customer relationship management capability on innovation and performance advantages: testing a mediated model137 cited
2020Building trust in multi-stakeholder collaborations for new product development in the digital transformation era129 cited
2011Complementary Drivers of New Product Development Performance: Cross‐Functional Coordination, Information System Capability, and Intelligence Quality128 cited
2006Modeling market information processing in new product development: An empirical analysis113 cited
2014Information technology and organizational learning in knowledge alliances and networks: Evidence from U.S. pharmaceutical industry94 cited
2009Innovation and performance outcomes of market information collection efforts: The role of top management team involvement87 cited
2015The Performance Effects of Combining Rationality and Intuition in Making Early New Product Idea Evaluation Decisions76 cited
2007Dynamic Capabilities in Small Software Firms: A Sense-and-Respond Approach75 cited
2006The new product development process: let the voice of the salesperson be heard63 cited
2016New product development performance success measures: an exploratory research63 cited
2023Sales technology research: a review and future research agenda61 cited
2022Information technology in open innovation: A resource orchestration perspective59 cited
2010Integrating Customers in Product Innovation: Lessons from Industrial Development Contractors and In‐House Contractors in Rapidly Changing Customer Markets58 cited
2008Sales force social exchange in problem resolution situations55 cited
2018Rational Versus Intuitive Gatekeeping: Escalation of Commitment in the Front End of NPD51 cited
2005Cross‐functional involvement in new product development44 cited