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How to become an employer of choice: transforming employer brand associations into employer first-choice brands
16 references·16 citing·43 second hopsampled
How to become an employer of choice: transforming employer brand associations into employer first-choice brands (2014)How to become an employer of choice: tran…Neuromarketing: the hope and hype of neuroimaging in business (2010)Neuromarketing: the hope and …Brand Experience: What Is It? How Is It Measured? Does It Affect Loyalty? (2009)Brand Experience: What Is It?…The psychological structure of pride: A tale of two facets. (2007)The psychological structure o…Captivating company: dimensions of attractiveness in employer branding (2005)Captivating company: dimensio…Understanding retail branding: conceptual insights and research priorities (2004)Understanding retail branding…The Value of Organizational Reputation in the Recruitment Context: A Brand‐Equity Perspective (2003)The Value of Organizational R…THE RELATION OF INSTRUMENTAL and SYMBOLIC ATTRIBUTES TO A COMPANY'S ATTRACTIVENESS AS AN EMPLOYER (2003)THE RELATION OF INSTRUMENTAL …On the practice of dichotomization of quantitative variables. (2002)On the practice of dichotomiz…Corporate branding and corporate brand performance (2001)Corporate branding and corpor…The Role of Emotions in Marketing (1999)The Role of Emotions in Marke…Corporate Citizenship: Cultural Antecedents and Business Benefits (1999)Corporate Citizenship: Cultur…Brand Management Through Narrowing the Gap Between Brand Identity and Brand Reputation (1999)Brand Management Through Narr…Measuring Emotions in the Consumption Experience (1997)Measuring Emotions in the Con…Dimensions of Brand Personality (1997)Dimensions of Brand Personali…Measuring emotion: The self-assessment manikin and the semantic differential (1994)Measuring emotion: The self-a…Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Evaluating Structural Equatio…Who is CSR for in employer branding? Insights on employer branding strategies across industries, educational backgrounds and career styles (2023)Who is CSR for in employer br…How the interplay of social media usage and online reviews generate intention to apply for a job vacancy: an employer branding-based agenda (2023)How the interplay of social m…Employer brand and international employer brand: literature review (2023)Employer brand and internatio…Using text mining and crowdsourcing platforms to build employer brand in the US banking industry (2022)Using text mining and crowdso…Interactive influence of work–life balance benefits, employee recommendation, and job attributes on employer attractiveness and job pursuit intentions: two experiments (2022)Interactive influence of work…Internal communication satisfaction and employee engagement as determinants of the employer brand (2021)Internal communication satisf…How Construction Employment Can Create Social Value and Assist Recovery from COVID-19 (2021)How Construction Employment C…A nomological network study of employer branding with CSR, motivation and intention to stay (2021)A nomological network study o…Consumers’ purchase decisions and employer image (2020)Consumers’ purchase decisions…The relationship between brand attractiveness and the intent to apply for a job (2019)The relationship between bran…The influence of employer rankings, employment experience, and employee characteristics on employer branding as an employer of choice (2019)The influence of employer ran…How Hospitality and Tourism Students Choose Careers: Influences of Employer Branding and Applicants’ Customer Orientation (2018)How Hospitality and Tourism S…Are they willing to work for you? An employee-centric view to employer brand attractiveness (2018)Are they willing to work for …Impact of employer branding on organization’s performance (2017)Impact of employer branding o…Young workers’ perception of brand image: main and moderating effects (2015)Young workers’ perception of …EMPLOYER BRAND OF CHOICE: AN EMPLOYEE PERSPECTIVE (2015)EMPLOYER BRAND OF CHOICE: AN …The Principles of Psychology (1891)Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)A circumplex model of affect. (1980)The Relative Importance of Perceived Ease of Use in IS Adoption: A Study of E-Commerce Adoption (2000)Customer engagement: the construct, antecedents, and consequences (2016)Understanding Customer Experience Throughout the Customer Journey (2016)Frequency Analysis of English Usage: Lexicon and Grammar. By W. Nelson Francis and Henry Kučera with the assistance of Andrew W. Mackie. Boston: Houghton Mifflin. 1982. x + 561 (1985)Some New Thoughts on Conceptualizing Perceived Service Quality: A Hierarchical Approach (2001)Society and the Adolescent Self-Image (1965)Emotion And Adaptation (1991)An argument for basic emotions (1992)Motivational and Emotional Aspects of the Self (2006)Pride, personality, and the evolutionary foundations of human social status (2010)Self-report captures 27 distinct categories of emotion bridged by continuous gradients (2017)Statistical Theories of Mental Test Scores (1969)Strengthening the Reporting of Observational Studies in Epidemiology (STROBE): Explanation and Elaboration (2007)Strengthening the Reporting of Observational Studies in Epidemiology (STROBE): Explanation and Elaboration (2007)The Hierarchical Taxonomy of Psychopathology (HiTOP): A dimensional alternative to traditional nosologies. (2017)On the Evaluation of Structural Equation Models (1988)Consumers' Perceptions of Corporate Social Responsibilities: A Cross-Cultural Comparison (2001)Firm resources and sustained competitive advantage (2004)How Corporate Social Responsibility Influences Organizational Commitment (2008)How can corporate social responsibility activities create value for stakeholders? A systematic review (2010)Coefficient Alpha and the Internal Structure of Tests (1951)Comparative fit indexes in structural models. (1990)An integrative review of employer branding and OB theory (2009)Employer branding: employer attractiveness and the use of social media (2013)Employer Image and Employer Branding: What We Know and What We Need to Know (2016)The nature and measurement of meaning. (1952)The Measurement of Meaning (1957)DEAP: A Database for Emotion Analysis ;Using Physiological Signals (2011)AffectNet: A Database for Facial Expression, Valence, and Arousal Computing in the Wild (2017)The Ryerson Audio-Visual Database of Emotional Speech and Song (RAVDESS): A dynamic, multimodal set of facial and vocal expressions in North American English (2018)Culture and the Self: Implications for Cognition, Emotion, and Motivation (1991)Developing and validating a multidimensional consumer-based brand equity scale (2001)Consumer–Company Identification: A Framework for Understanding Consumers’ Relationships with Companies (2003)A Cognitive Model of the Antecedents and Consequences of Satisfaction Decisions (1980)Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)Customer Engagement Behavior: Theoretical Foundations and Research Directions (2010)Customer Engagement (2011)Significance tests and goodness of fit in the analysis of covariance structures. 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References

  • 1981Evaluating Structural Equation Models with Unobservable Variables and Measurement Error108,884 cited
  • 1994Measuring emotion: The self-assessment manikin and the semantic differential9,531 cited
  • 1997Dimensions of Brand Personality5,056 cited
  • 2009Brand Experience: What Is It? How Is It Measured? Does It Affect Loyalty?4,414 cited
  • 2002On the practice of dichotomization of quantitative variables.3,534 cited
  • 1999The Role of Emotions in Marketing3,295 cited
  • 1997Measuring Emotions in the Consumption Experience1,970 cited
  • 1999Corporate Citizenship: Cultural Antecedents and Business Benefits1,229 cited
  • 2005Captivating company: dimensions of attractiveness in employer branding1,224 cited
  • 2007The psychological structure of pride: A tale of two facets.1,109 cited
  • 2004Understanding retail branding: conceptual insights and research priorities1,095 cited
  • 2010Neuromarketing: the hope and hype of neuroimaging in business1,064 cited
  • 2003THE RELATION OF INSTRUMENTAL and SYMBOLIC ATTRIBUTES TO A COMPANY'S ATTRACTIVENESS AS AN EMPLOYER901 cited
  • 2001Corporate branding and corporate brand performance897 cited
  • 1999Brand Management Through Narrowing the Gap Between Brand Identity and Brand Reputation

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858 cited
  • 2003The Value of Organizational Reputation in the Recruitment Context: A Brand‐Equity Perspective667 cited
  • Cited by

    • 2019The influence of employer rankings, employment experience, and employee characteristics on employer branding as an employer of choice85 cited
    • 2018Are they willing to work for you? An employee-centric view to employer brand attractiveness65 cited
    • 2017Impact of employer branding on organization’s performance64 cited
    • 2015EMPLOYER BRAND OF CHOICE: AN EMPLOYEE PERSPECTIVE62 cited
    • 2019The relationship between brand attractiveness and the intent to apply for a job62 cited
    • 2021Internal communication satisfaction and employee engagement as determinants of the employer brand55 cited
    • 2021How Construction Employment Can Create Social Value and Assist Recovery from COVID-1954 cited
    • 2018How Hospitality and Tourism Students Choose Careers: Influences of Employer Branding and Applicants’ Customer Orientation41 cited
    • 2020Consumers’ purchase decisions and employer image38 cited
    • 2022Interactive influence of work–life balance benefits, employee recommendation, and job attributes on employer attractiveness and job pursuit intentions: two experiments36 cited
    • 2015Young workers’ perception of brand image: main and moderating effects35 cited
    • 2023Employer brand and international employer brand: literature review27 cited
    • 2022Using text mining and crowdsourcing platforms to build employer brand in the US banking industry25 cited
    • 2023How the interplay of social media usage and online reviews generate intention to apply for a job vacancy: an employer branding-based agenda21 cited
    • 2023Who is CSR for in employer branding? Insights on employer branding strategies across industries, educational backgrounds and career styles21 cited
    • 2021A nomological network study of employer branding with CSR, motivation and intention to stay19 cited