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Fashion value brands: the relationship between identity and image
16 references·13 citing·41 second hop
Fashion value brands: the relationship between identity and image (2011)Fashion value brands: the relationship be…Impact of brand personality on three major relational consequences (trust, attachment, and commitment to the brand) (2010)Impact of brand personality o…Identity based views of the corporation (2008)Identity based views of the c…Consumer Behavior: Buying, Having and Being (2008)Consumer Behavior: Buying, Ha…Building brand identity in competitive markets: a conceptual model (2008)Building brand identity in co…Fashion clothing – where does it all end up? (2007)Fashion clothing – where does…Corporate brand image, satisfaction and store loyalty (2007)Corporate brand image, satisf…The new strategic brand management: creating and sustaining brand equity long term (2005)The new strategic brand manag…Creating powerful brands in consumer, service and industrial markets (2003)Creating powerful brands in c…Imc: Using Advertising and Promotion to Build Brands (2001)Imc: Using Advertising and Pr…Corporate branding and corporate brand performance (2001)Corporate branding and corpor…The ACID test of corporate identity management (1999)The ACID test of corporate id…Marketing communications : an integrated approach (1998)Marketing communications : an…Strategic Brand Management: Building, Measuring, and Managing Brand Equity (1997)Strategic Brand Management: B…Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)Conceptualizing, Measuring, a…Consumer Behavior: Implications for Marketing Strategy (1983)Consumer Behavior: Implicatio…Exploring marketing research (1982)Exploring marketing researchFashion and Environmental Sustainability (2023)Fashion and Environmental Sus…Defining the identity-image gap: an analysis of a collective wine brand (2023)Defining the identity-image g…Exploring the creation and development of political co-brand identity (2019)Exploring the creation and de…Measuring the impact of beliefs on luxury buying behavior in an emerging market (2017)Measuring the impact of belie…How to strengthen the business model of an Italian family food business (2017)How to strengthen the busines…Brand associations in the higher education sector: The difference between shared and owned associations (2016)Brand associations in the hig…Political branding: sense of identity or identity crisis? An investigation of the transfer potential of the brand identity prism to the UK Conservative Party (2015)Political branding: sense of …Political brand image: an investigation into the operationalisation of the external orientation of David Cameron’s Conservative brand (2015)Political brand image: an inv…Innovation in Luxury Fashion Businesses as a Means for the Regional Development (2015)Innovation in Luxury Fashion …Does size matter? An exploration of the role of body size on brand image perceptions (2015)Does size matter? An explorat…Exploring brand associations: an innovative methodological approach (2014)Exploring brand associations:…Hedonic customer responses to fast fashion and replicas (2013)Hedonic customer responses to…Fashion System: The Case of Italy (2012)Fashion System: The Case of I…Alternative Ways of Assessing Model Fit (1992)Building Strong Brands (1995)Satisfaction: a behavioral perspective on the consumer (2010)The impact of destination source credibility on destination satisfaction: The mediating effects of destination attachment and destination image (2012)How does sensory brand experience influence brand equity? Considering the roles of customer satisfaction, customer affective commitment, and employee empathy (2018)Attractiveness, trustworthiness and expertise – social influencers’ winning formula? (2020)The nature of human values (1973)Upper Echelons: The Organization as a Reflection of Its Top Managers (1984)The Knowledge-Creating Company (1998)Bringing the corporation into corporate branding (2003)Corporate brands: what are they? What of them? (2003)The six conventions of corporate branding (2003)Strategic Brand Concept-Image Management (1986)The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty (2001)Building Brand Community (2002)The missing link in building customer brand identification: The role of brand attractiveness (2016)The role of brand attachment strength in higher education (2016)Consumer's response to CSR activities: Mediating role of brand image and brand attitude (2018)Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Understanding Attitudes and Predicting Social Behavior (1980)Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)Customer Satisfaction, Market Share, and Profitability: Findings From Sweden (1994)Dimensions of Brand Personality (1997)Brand equity in the business-to-business market (2003)Customer-based brand equity for a destination (2007)A model of customer-based brand equity and its application to multiple destinations (2008)Communication and Control Processes in the Delivery of Service Quality (1988)Are brands forever? How brand knowledge and relationships affect current and future purchases (2006)The evolving brand logic: a service-dominant logic perspective (2009)An Examination of Selected Marketing Mix Elements and Brand Equity (2000)Consumer–Company Identification: A Framework for Understanding Consumers’ Relationships with Companies (2003)Customer Engagement Behavior: Theoretical Foundations and Research Directions (2010)A study of job stress on Job satisfaction among University staff in Malaysia: Empirical study (2009)Destination images, holistic images and personal normative beliefs: Predictors of intention to revisit a destination (2015)Covariance-Based Structural Equation Modeling in the Journal of Advertising : Review and Recommendations (2017)The Market Maven: A Diffuser of Marketplace Information (1987)Examining the structural relationships of destination image, tourist satisfaction and destination loyalty: An integrated approach (2007)Destination image and tourist loyalty: A meta-analysis (2013)Preference, Value, Choice, and Welfare (2011)Helpfulness of Online Consumer Reviews: Readers' Objectives and Review Cues (2012)Environmentally responsible behavior in ecotourism: Antecedents and implications (2013)
this work references cited by second hop

References

  • 1993Conceptualizing, Measuring, and Managing Customer-Based Brand Equity14,745 cited
  • 1997Strategic Brand Management: Building, Measuring, and Managing Brand Equity4,788 cited
  • 2005The new strategic brand management: creating and sustaining brand equity long term1,609 cited
  • 1982Exploring marketing research1,030 cited
  • 2001Corporate branding and corporate brand performance897 cited
  • 1983Consumer Behavior: Implications for Marketing Strategy664 cited
  • 2008Building brand identity in competitive markets: a conceptual model487 cited
  • 2003Creating powerful brands in consumer, service and industrial markets472 cited
  • 2008Consumer Behavior: Buying, Having and Being471 cited
  • 2007Corporate brand image, satisfaction and store loyalty425 cited
  • 2007Fashion clothing – where does it all end up?411 cited
  • 1998Marketing communications : an integrated approach398 cited
  • 2008Identity based views of the corporation336 cited
  • 2010Impact of brand personality on three major relational consequences (trust, attachment, and commitment to the brand)334 cited
  • 2001Imc: Using Advertising and Promotion to Build Brands296 cited

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  • 1999The ACID test of corporate identity management268 cited
  • Cited by

    • 2014Exploring brand associations: an innovative methodological approach68 cited
    • 2017How to strengthen the business model of an Italian family food business57 cited
    • 2017Measuring the impact of beliefs on luxury buying behavior in an emerging market54 cited
    • 2013Hedonic customer responses to fast fashion and replicas52 cited
    • 2015Political branding: sense of identity or identity crisis? An investigation of the transfer potential of the brand identity prism to the UK Conservative Party41 cited
    • 2015Political brand image: an investigation into the operationalisation of the external orientation of David Cameron’s Conservative brand23 cited
    • 2015Does size matter? An exploration of the role of body size on brand image perceptions20 cited
    • 2016Brand associations in the higher education sector: The difference between shared and owned associations20 cited
    • 2023Defining the identity-image gap: an analysis of a collective wine brand12 cited
    • 2019Exploring the creation and development of political co-brand identity11 cited
    • 2023Fashion and Environmental Sustainability9 cited
    • 2015Innovation in Luxury Fashion Businesses as a Means for the Regional Development3 cited
    • 2012Fashion System: The Case of Italy3 cited