SZodixStudyAcademic Library
ShelvesOpen access
Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated
Truth Half Told: Finding the Perfect Pitch for Advertising and Marketing in Socialist Yugoslavia, 1950–1991
16 references·3 citing·30 second hop
Truth Half Told: Finding the Perfect Pitch for Advertising and Marketing in Socialist Yugoslavia, 1950–1991 (2003)Truth Half Told: Finding the Perfect Pitc…Stalinism: New Directions (2001)Stalinism: New DirectionsThe Consumer Revolution in Urban China. Edited by Deborah S. Davis. Berkeley: University of California Press, 2000. 379 pages. $55.00 (cloth); $22.00 (paper). (2000)The Consumer Revolution in Ur…Consumer Revolution in Urban China (2000)Consumer Revolution in Urban …Everyday Stalinism: Ordinary Life in Extraordinary Times: Soviet Russia in the 1930s (1999)Everyday Stalinism: Ordinary …Everyday Stalinism: ordinary life in extraordinary times: Soviet Russia in the 1930s (1999)Everyday Stalinism: ordinary …Everyday Stalinism (1999)Everyday StalinismGetting and Spending (1998)Getting and SpendingYugoslavia as history: twice there was a country (1997)Yugoslavia as history: twice …Fables of abundance: a cultural history of advertising in America (1995)Fables of abundance: a cultur…The World of Consumption. (1994)The World of Consumption.Land of Desire: Merchants, Power, and the Rise of a New American Culture. (1994)Land of Desire: Merchants, Po…Satisfaction Guaranteed: The Making of the American Mass Market. (1991)Satisfaction Guaranteed: The …Advertising the American Dream (1985)Advertising the American DreamDream Worlds: Mass Consumption in Late Nineteenth-Century France (1983)Dream Worlds: Mass Consumptio…Dream Worlds (1982)Dream WorldsMarketing Management: Analysis, Planning and Control (1973)Marketing Management: Analysi…A qualitative approach to understanding brand image in an international context (2013)A qualitative approach to und…English in Macedonian television commercials (2012)English in Macedonian televis…“WOWMAN! THE WORLD’S MOST FAMOUS DRUG-DOG”: (2007)“WOWMAN! THE WORLD’S MOST FAM…Brands, Brand Management, and the Brand Manager System: A Critical-Historical Evaluation (1994)The Social Construction of Technology: Structural Considerations (2002)Human Ecology Theory (2008)The Effect of a Market Orientation on Business Profitability (1990)Customer Loyalty: Toward an Integrated Conceptual Framework (1994)Evolving to a New Dominant Logic for Marketing (2003)Historical and Personal Nostalgia in Advertising Text: TheFin de siècleEffect (1992)A Simple Theory of Advertising as a Good or Bad (1993)Brands (2005)Lifestyles, consumption and the environment: The ecological modernization of domestic consumption (2000)Quality, Nature, and Embeddedness: Some Theoretical Considerations in the Context of the Food Sector* (2000)Veblen, Bourdieu, and Conspicuous Consumption (2001)Gifts, commodities, and social relations: A Maussian view of exchange (1991)Purchasing power: black kids and American consumer culture (2001)Prosumption: Evolution, revolution, or eternal return of the same? (2013)The Fire of Desire: A Multisited Inquiry into Consumer Passion (2003)Consumers and Consumption (2004)Entrepreneurial Labor among Cultural Producers: “Cool” Jobs in “Hot” Industries (2005)Distinction in America? Recovering Bourdieu's theory of tastes from its critics (1997)Themed flagship brand stores in the new millennium (2002)Mirrors of Masculinity: Representation and Identity in Advertising Images (2004)Consumerism in Twentieth-Century Britain (2003)Consumption and its discontents: addiction, identity and the problems of freedom (2004)Prosumer Capitalism (2015)Post-Socialist Housing Systems in Europe: Housing Welfare Regimes by Default? (2015)What autocracies say (and what citizens hear): proposing four mechanisms of autocratic legitimation (2017)The Rule of Violence (2018)Chinese Social Stratification and Social Mobility (2002)Information Technology Professionals and the New-Rich Middle Class in Chennai (Madras) (2006)Unfinished Proletarianization: Self, Anger, and Class Action among the Second Generation of Peasant-Workers in Present-Day China (2010)
this work references cited by second hop

References

  • 1973Marketing Management: Analysis, Planning and Control2,439 cited
  • 1985Advertising the American Dream1,298 cited
  • 1994Land of Desire: Merchants, Power, and the Rise of a New American Culture.908 cited
  • 1999Everyday Stalinism470 cited
  • 1991Satisfaction Guaranteed: The Making of the American Mass Market.436 cited
  • 1995Fables of abundance: a cultural history of advertising in America433 cited
  • 1994The World of Consumption.429 cited
  • 1982Dream Worlds408 cited
  • 2000Consumer Revolution in Urban China362 cited
  • 1983Dream Worlds: Mass Consumption in Late Nineteenth-Century France359 cited
  • 1997Yugoslavia as history: twice there was a country342 cited
  • 1999Everyday Stalinism: ordinary life in extraordinary times: Soviet Russia in the 1930s314 cited
  • 2001Stalinism: New Directions270 cited
  • 1999Everyday Stalinism: Ordinary Life in Extraordinary Times: Soviet Russia in the 1930s231 cited
  • 1998Getting and Spending216 cited
  • 2000The Consumer Revolution in Urban China. Edited by Deborah S. Davis. Berkeley: University of California Press, 2000. 379 pages. $55.00 (cloth); $22.00 (paper).

Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work

210 cited

Cited by

  • 2012English in Macedonian television commercials31 cited
  • 2013A qualitative approach to understanding brand image in an international context23 cited
  • 2007“WOWMAN! THE WORLD’S MOST FAMOUS DRUG-DOG”:16 cited