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Art in Advertising: A Cross-Cultural Examination of Ads and Creatives
16 references·1 citing·42 second hop
Art in Advertising: A Cross-Cultural Examination of Ads and Creatives (2005)Art in Advertising: A Cross-Cultural Exam…Advertising as Communication (2008)Advertising as CommunicationAssessing Advertising Creativity Using the Creative Product Semantic Scale (2001)Assessing Advertising Creativ…Price and Brand Name As Indicators of Quality Dimensions for Consumer Durables (2000)Price and Brand Name As Indic…Prestige Clothing Shopping by Consumers: A Confirmatory Assessment and Refinement of the Precon Scale with Managerial Implications (2000)Prestige Clothing Shopping by…Art, Design and Visual Culture (1998)Art, Design and Visual CultureVisual Persuasion: The Role of Images in Advertising (1997)Visual Persuasion: The Role o…Cultural Values Reflected in Chinese and U.S. Television Commercials (1996)Cultural Values Reflected in …Liberatory Postmodernism and the Reenchantment of Consumption (1995)Liberatory Postmodernism and …Copywriters' Implicit Theories of Communication: An Exploration (1995)Copywriters' Implicit Theorie…The Economics of Art and Culture: An American Perspective (1993)The Economics of Art and Cult…Critics and Publics: Cultural Mediation in Highbrow and Popular Performing Arts (1991)Critics and Publics: Cultural…Pricing the priceless: art, artists, and economics (1990)Pricing the priceless: art, a…Cross‐cultural Perspectives on the Dynamics of Prestige (1989)Cross‐cultural Perspectives o…Advertising as a Cultural System (1987)Advertising as a Cultural Sys…Social communication in advertising : persons, products & images of well-being (1986)Social communication in adver…ADVERTISING AS COMMUNICATION (1982)ADVERTISING AS COMMUNICATIONBranding through art: the commercial value of visual and linguistic signs of art (2016)Branding through art: the com…Processing Fads and Fashions: An Organization-Set Analysis of Cultural Industry Systems (1972)WHAT'S IN A NAME? REPUTATION BUILDING AND CORPORATE STRATEGY. (1990)Characteristics of Corporate Boards in Single-Industry and Conglomerate Media Companies (2005)Exploring the Effects of Online Word of Mouth and Expert Reviews on Theatrical Movies' Box Office Success (2013)Only 15 Minutes? The Social Stratification of Fame in Printed Media (2013)Distinction: A Social Critique of the Judgement of Taste* (2018)I and Thou (1923)The Presentation of Self in Everyday Life. (1956)Central and Peripheral Routes to Advertising Effectiveness: The Moderating Role of Involvement (1983)Click to Connect: Netnography and Tribal Advertising (2006)Mainstreaming Corporate Social Responsibility: Developing Markets for Virtue (2007)Preparing for an Era of Deepfakes and AI-Generated Ads: A Framework for Understanding Responses to Manipulated Advertising (2021)A Conceptual Model of Service Quality and Its Implications for Future Research (1985)SERVQUAL: A multiple-Item Scale for measuring consumer perceptions of service quality (1988)Basics of Qualitative Research: Grounded Theory Procedures and Techniques. (1992)The Effect of Multiple Extrinsic Cues on Quality Perceptions: A Matter of Consistency (2005)What is Quality? An Integrative Framework of Processes and States (2012)User acceptance of wearable devices: An extended perspective of perceived value (2015)Discipline and Punish: The Birth of the Prison. (1978)Power/Knowledge: Selected Interviews and Other Writings 1972-1977 (1980)Adversaries of Consumption: Consumer Movements, Activism, and Ideology (2004)“Too Good to be True!”. The Effectiveness of CSR History in Countering Negative Publicity (2008)Creating the Responsible Consumer: Moralistic Governance Regimes and Consumer Subjectivity (2014)An Analysis of Information Content in Television Advertising (1977)Content Analysis in Consumer Research (1977)Chinese Values and the Search for Culture-Free Dimensions of Culture (1987)Cultural Values Reflected in Theme and Execution: A Comparative Study of U.S. and Korean Television Commercials (1999)Cultural Values Reflected in Chinese and American Television Advertising (2001)Analyzing the cultural content of web sites (2005)On Resonance: A Critical Pluralistic Inquiry Into Advertising Rhetoric (1992)The portrayal of women’s images in magazine advertisements: Goffman’s gender analysis revisited (1997)Empowerment/Sexism: Figuring Female Sexual Agency in Contemporary Advertising (2008)The Visual Communication of Risk (1999)Discourse and manipulation (2006)The Visual Dimension in Organizing, Organization, and Organization Research: Core Ideas, Current Developments, and Promising Avenues (2013)Critical Theory, Poststructuralism, Postmodernism: Their Sociological Relevance (1991)Rethinking the Focus Group in Media and Communications Research (1996)The promotion and presentation of the self: celebrity as marker of presentational media (2010)The Emergence Of IMC: A Theoretical Perspective (2004)Culture, economics and sustainability (1995)Why Are Artists Poor? : The Exceptional Economy of the Arts (2008)A Textbook of Cultural Economics (2010)
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References

  • 1995Liberatory Postmodernism and the Reenchantment of Consumption1,633 cited
  • 1997Visual Persuasion: The Role of Images in Advertising683 cited
  • 2000Price and Brand Name As Indicators of Quality Dimensions for Consumer Durables612 cited
  • 2008Advertising as Communication576 cited
  • 1982ADVERTISING AS COMMUNICATION491 cited
  • 1986Social communication in advertising : persons, products & images of well-being375 cited
  • 1996Cultural Values Reflected in Chinese and U.S. Television Commercials345 cited
  • 1995Copywriters' Implicit Theories of Communication: An Exploration228 cited
  • 1990Pricing the priceless: art, artists, and economics196 cited
  • 1991Critics and Publics: Cultural Mediation in Highbrow and Popular Performing Arts172 cited
  • 2001Assessing Advertising Creativity Using the Creative Product Semantic Scale158 cited
  • 1993The Economics of Art and Culture: An American Perspective154 cited
  • 1987Advertising as a Cultural System119 cited
  • 2000Prestige Clothing Shopping by Consumers: A Confirmatory Assessment and Refinement of the Precon Scale with Managerial Implications74 cited
  • 1989Cross‐cultural Perspectives on the Dynamics of Prestige73 cited

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  • 1998Art, Design and Visual Culture70 cited
  • Cited by

    • 2016Branding through art: the commercial value of visual and linguistic signs of art11 cited