References

• 1988Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence18,274 cited
• 1991Effects of Price, Brand, and Store Information on Buyers' Product Evaluations5,848 cited
• 1974Advertising as Information3,430 cited
• 1984Welfare Evaluations in Contingent Valuation Experiments with Discrete Responses2,818 cited
• 1981The Informational Role of Warranties and Private Disclosure about Product Quality2,491 cited
• 1986Price and Advertising Signals of Product Quality2,284 cited
• 2000No Pain, No Gain: A Critical Review of the Literature on Signaling Unobservable Product Quality2,159 cited
• 1991Statistical Efficiency of Double‐Bounded Dichotomous Choice Contingent Valuation1,823 cited
• 1993A Consumer-Side Experimental Examination of Signaling Theory: Do Consumers Perceive Warranties as Signals of Quality?1,017 cited
• 1999Signaling Unobservable Product Quality through a Brand Ally964 cited
• 1988A new paradigm for valuing non-market goods using referendum data: Maximum likelihood estimation by censored logistic regression781 cited
• 1987Efficient Estimation Methods for "Closed-Ended" Contingent Valuation Surveys617 cited
• 1983Prices as Signals of Product Quality502 cited
• 1987A satisfactory benefit cost indicator from contingent valuation